V Points Service Launch at Yakuodo Stores on June 23, 2025

Launching V Points Service at Yakuodo

In an exciting development for shoppers in Japan, CCCMK Holdings Co., Ltd. and Sumitomo Mitsui Card Company have announced the launch of a new V Points service at Yakuodo, a popular drugstore chain, starting June 23, 2025. This collaboration looks to enhance customer experiences by enabling them to earn points on both their purchases and payments made with specific credit cards.

Yakuodo has been a staple in the Tohoku region since its establishment in 1978, with over 400 stores offering a wide range of products from pharmaceuticals to everyday goods and food items. The company is dedicated to serving the local communities, promoting beauty, health, and overall well-being. The upcoming opening of Yakuodo’s first store in the Kanto region in April 2025 aims to provide even more consumers with easy access to essential goods and services.

Starting from June 23, customers at Yakuodo will be able to participate in the V Points program. When customers present a designated V Points card during checkout, they will earn 1 point for every 100 yen spent (excluding tax). Moreover, for those who pay using a Sumitomo Mitsui Card, additional points will be accumulated as payment points, offering an opportunity to maximize the benefits of their purchases.

The earned V Points can be redeemed for a tremendous value at Yakuodo, where each point equates to one yen. In addition to using the points within Yakuodo stores, customers can also utilize them at approximately 160,000 nationwide partner stores and around 100 million Visa-affiliated stores across the globe. This flexibility means that shoppers can effortlessly spend their points not only at Yakuodo but also in various other retail locations.

Specified cards eligible for this service include mobile V Cards, T Cards, and V point cards with payment functionalities, along with character-designed V Points cards. For consumers looking to take advantage of the points system, it's recommended to check the Sumitomo Mitsui Card website, which provides detailed information about how customers can earn and redeem points through their card services.

Yakuodo’s commitment to customer satisfaction is evident in their efforts to implement the V Points service, aimed at delivering quality service that resonates with shoppers. The collaboration between CCCMK Holdings and Sumitomo Mitsui Card is not just about selling products; it’s about enhancing the shopping experience through loyalty programs that reward customers for their everyday purchases.

Summary of V Points Service at Yakuodo:

- Launch Date: June 23, 2025
- Participating Stores: All Yakuodo locations Find Your Yakuodo
- Earning Rate: 1 point per 100 yen spent (excluding tax)
- Redemption Rate: 1 point equals 1 yen

For detailed information regarding the V Points services, kindly refer to the official websites of CCCMKHD and Sumitomo Mitsui Card.

The unveiling of the V Points service at Yakuodo signifies a new era of customer engagement and satisfaction, standing as a testament to the evolution of retail experiences in Japan.