#Japan #Tokyo #Honey #Face Mask #&Honey

&honey's New Face Masks: A Game Changer in Skincare

The beauty brand &honey, known for its unique honey-based products, is launching two new face masks that are revolutionizing the skincare routine. Scheduled for release on August 26, 2026, the "&honey Honey1 Face Masks" promises to deliver remarkable moisturization and comfort to the skin. Designed with the concept of honey beauty in mind, these masks stand out for their innovative texture and efficacy, making the application feel as if your skin is being immersed in honey.

The Concept Behind the Masks

In recent years, the face mask market has faced various challenges, from being overly strong for sensitive skin to not fitting well on the face. Addressing these issues, &honey has utilized its signature honey's hydration power combined with natural moisturizing ingredients to create a gentle yet effective new facial mask. This distinctive product not only aims to address skin concerns but also to ensure a nourishing and soothing experience.

The unique Honey Vitamin2 ingredient helps balance skin conditions that may be disrupted by dryness. Furthermore, the innovative design of the mask sheets includes special cutouts that ensure a perfect fit along the contours of the face, enhancing the overall efficacy.

Product Details

1. &honey Vita Moist Face Mask PD

• - Quantity: 7 sheets (Essence: 130mL)
• - Price: 700 yen (excluding tax) / 770 yen (including tax)
• - Skin Concerns: Enlarged pores, dryness
• - Desired Skin Quality: Reduced visibility of pores and a firm, hydrated complexion.

Active Ingredients:
1. Conditioning agents (Vitamin C derivative3, Vitamin B54, Raw Honey5)
2. Firming and pore care agent (PDRN6)
3. Skin texture-enhancing agent (Niacinamide7)

2. &honey Vita Moist Face Mask CI

• - Quantity: 7 sheets (Essence: 130mL)
• - Price: 700 yen (excluding tax) / 770 yen (including tax)
• - Skin Concerns: Irritated skin, excess sebum
• - Desired Skin Quality: Moisturized, dewy skin that is less prone to skin troubles.

Active Ingredients:
1. Conditioning agents (Vitamin C derivative3, Vitamin B54, Raw Honey5)
2. Skin irritation prevention agent (CICA8)
3. Sebum-balancing agent (Azelaic Acid7)

Key Features of the Face Masks

1. Super-Concentrated Honey Vitamin2

the Honey Vitamin2 is a proprietary ingredient that has been formulated with liposome technology to enhance penetration into the skin layers. This means that the beneficial components are delivered deep within the skin, promoting a brighter and healthier appearance.

2. Specially Designed Sheet

The product features an innovative sheet that resembles a honey-infused texture, designed to adhere closely to the skin. With custom cutouts, the sheet fits perfectly against the face, ensuring complete coverage including along the jawline. Additionally, the mask fabric itself is embedded with serum ingredients to boost hydration levels.

3. Eight Free Formula & Extensive Testing

The masks are formulated free from eight common irritants including mineral oils and alcohol, making them safe for daily use. Comprehensive safety testing, including patch tests for sensitive skin and non-comedogenic tests, have been conducted to ensure the masks cater to various skin types while minimizing irritation risks.

About &honey

Launched in 2018, &honey is a beauty brand that focuses on the moisturizing powers of honey*1. With over 130 million products sold, &honey has established itself as a trusted name in honey-infused skincare and haircare products. Aiming for the ideal balance of hydration, the brand incorporates honey's nurturing properties into its daily offerings, enhancing both skin and hair vitality.

In conclusion, the new &honey Honey Face Masks are set to become a staple in skincare routines, providing both luxury and efficacy. Mark your calendars for their release, and be sure to indulge in the sweet, nourishing experience of honey-infused skincare.

For more information, visit the official &honey website or your nearest retailer starting August 26, 2026.