Hotto Motto's New Campaign Celebrating Shirasu Bento
Hotto Motto, the popular takeaway bento brand in Japan, is excited to announce a celebratory campaign tied to the launch of their new product, the
Shirasu Bento. Starting on
June 17, 2025, customers can participate via the official
X and
Instagram accounts for a chance to win fabulous prizes.
About Hotto Motto
As of the end of May 2025, Hotto Motto operates
2,427 stores across Japan, offering a variety of delicious bento meals. The company frequently updates its official social media accounts on X and Instagram with the latest product information, engaging its audience with creative promotions.
Campaign Details for X
How to Enter:
1. Follow the official Hotto Motto account on X (@hottomotto_com)
2. Repost the campaign post from the official account.
Prizes:
- - 500 yen worth of Hotto Motto electronic money
- - Total winners: 200
- - Campaign period: from 10:00 AM on June 17 to 11:59 PM on June 24
During the campaign period, new posts will be shared daily at 10:00 AM, allowing participants to enter multiple times. Winners will be notified immediately via direct message (DM) from the official Hotto Motto account on X. Participants must fulfill both entry requirements—following the account and reposting the post—to remain eligible.
Campaign Details for Instagram
How to Enter:
1. Follow the official Hotto Motto Instagram account (@hottomotto_official)
2. Like the campaign post from the official account.
Prizes:
- - Thermos detachable handle frying pan set (8 pieces)
- - Total winners: 2
- - Campaign period: from 10:00 AM on June 17 to 11:59 PM on June 24
Similar to the X campaign, participants must follow the account and like the post to qualify for a chance to win. Notifications will be sent exclusively to the winners via DM from the official Instagram account.
Shirasu Bento Release Information
The
Shirasu Bento will be priced at
670 yen, featuring fluffy domestic shirasu (whitebait) served over a bed of rice. There will also be a mini version called
Mochi Mini Shirasu Bento available for
590 yen.
Both meals will be available across all
2,427 Hotto Motto locations starting June 17, 2025, so fans can enjoy this new offering at their convenience.
Additional Offers
Hotto Motto provides convenient options for online ordering, allowing for orders up to six days in advance. You can also reserve party menus and platters through their website, enhancing the overall dining experience. Exclusive app coupons are available for online orders, which adds value for their customers.
For more details and to participate in the campaign:
For further inquiries regarding the campaign, please contact the Hotto Motto Customer Center available at
Hotto Motto Contact.
Note: All prices include tax and may vary by store.