Crunch Fitness Expands to Las Vegas with Three New Locations in 2025
Crunch Fitness Expands to Las Vegas with Three New Locations
Crunch Fitness continues to grow its presence in the fitness industry with the announcement of three new locations in the Greater Las Vegas area. Set to open their doors during the Winter 2025-2026 season, these state-of-the-art facilities will be located in East Henderson, Rainbow, and Green Valley. Each of the three facilities is operated by Fit Fusion LLC and represents a significant investment of $6 million, covering a combined 42,000 square feet of space.
The new Crunch facilities are designed to offer an unparalleled fitness experience in a vibrant and entertaining environment. Crunch East Henderson will be situated at 390 W Lake Mead Parkway, Crunch Rainbow at 120 Rainbow Boulevard, and Crunch Green Valley at 2556 Wigwam Parkway. These locations will cater to the needs of Las Vegas residents looking for comprehensive fitness options.
Innovative Offerings to Enhance Fitness Experience
Each of the three new locations will feature a plethora of high-quality fitness equipment, including modern cardio and strength training machines. Additionally, members can take advantage of power half-hour circuit training sessions, personalized training, and a dedicated group fitness studio. Notably, Crunch will offer classes in Hot Yoga, Cycle Ride, TRX®, and various advanced HIIT workouts. A functional HIITZONE™ training area, complete with indoor turf, will also be available.
Moreover, members can benefit from luxurious amenities such as tanning booths, HydroMassage® beds, red light therapy, Kids Crunch babysitting services, and full-service locker rooms equipped with showers and saunas. These features highlight Crunch's commitment to providing a well-rounded fitness experience that blends physical training with relaxation and recovery options.
Crunch's Community Engagement and Future Plans
With the addition of these three locations, Fit Fusion, LLC will operate a total of 13 Crunch gyms nationwide, indicating a promising trajectory for the franchise. They also plan to expand further within the Las Vegas region in the coming years. Erik Johnson, the Vice President of Marketing at Fit Fusion, LLC, expressed excitement about this expansion, stating, "We are thrilled to be launching these Crunch locations in Las Vegas and aim to become integral members of the local fitness and business community."
As part of the opening incentives, prospective members can sign up through the dedicated sites for each location—CrunchEastHenderson.com, CrunchRainbow.com, and CrunchGreenValley.com. The initial 500 founding members at each facility will only pay $1 down and enjoy their first month free, along with a limited-edition t-shirt and branded Crunch merchandise. Additionally, the new locations plan to host weekly contests, both in-person and online, offering one-year memberships as prizes until their grand opening.
Employment Opportunities and Community Impact
In line with its expansion, Crunch is also looking to grow its workforce in Las Vegas. They are hiring for various positions, including general managers, Member Service Representatives (MSRs), group fitness instructors, and personal trainers. Crunch seeks individuals committed to promoting fitness, wellness, and an enjoyable community atmosphere. Interested candidates can apply through the Epic Crunch Jobs portal.
About Crunch Fitness
Founded on the philosophy that exercise should be enjoyable, Crunch Fitness has built a strong community around its innovative approach to fitness. Known for its catchy slogan 'No Judgments,' Crunch aims to create a welcoming environment for individuals with diverse fitness goals. Headquartered in New York City, Crunch serves over three million members worldwide with a presence in more than 500 gyms across 41 states, as well as in countries including Australia, Canada, and Portugal.
As Crunch Fitness continues to expand its reach, it is dedicated not only to the physical health of its members but also to fostering a sense of community and fun in fitness. With the opening of its new Las Vegas locations, it is well-positioned to enhance the local fitness landscape and contribute positively to the area’s health and wellness culture.