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Microban's Freshology: A Breakthrough in Odor Control Technology

In an exciting announcement at ISPO Munich, which took place from December 3rd to 5th, Microban International, a leader in odor control technology, has unveiled Freshology™, a pioneering solution crafted from nature-inspired ingredients. This patented technology promises to transform the way we combat unpleasant odors in textiles, making it an essential innovation for consumers and manufacturers alike.

Advanced Performance in Odor Neutralization

Freshology is designed to neutralize a wide variety of odors simultaneously, ensuring that fabrics remain fresher for longer. The technology has passed stringent testing standards including GB/T 33610 and ISO 17299, effectively tackling four common odorants: isovaleric acid (IVA), acetic acid (HOAc), ammonia (NH3), and nonenal. Ryan Scott, Senior Product Development Chemist at Microban, explained that the development of Freshology involved a careful optimization of various chemical profiles. This strategic balancing act allows Freshology to effectively capture a wide range of body odors, unlike typical products that target only specific odor compounds.

Unique Features of Freshology Technology

Besides its powerful odor-neutralizing capabilities, Freshology enhances moisture management and improves the softness and feel of treated fabrics. The technology is integrated into synthetic materials such as polyester, nylon, and elastane during the finishing process. Once embedded, it binds odors until the fabric is laundered, at which point it releases the captured odorants, renewing its effectiveness. Furthermore, Freshology is non-ionic, allowing for additional treatments or technologies to be incorporated during manufacturing without compromising the final product's integrity.

Another advantage is Freshology's lack of heavy metals, ensuring a safer and more desirable solution compared to those containing metal-based chemicals. Its manufacturer-friendly properties make it easy to incorporate into existing production workflows, providing a seamless integration.

A Call to Action

Consumers and textile manufacturers seeking innovative solutions to odor control are encouraged to visit Microban's booth, number 508 in Hall A3 at ISPO Munich, where James Clayton, Director of Innovations at Microban, is providing daily insights on Freshology. For further details, Microban invites you to check out their website at www.microban.com/odor-control/technologies/freshology.

About Microban International

As a part of Barr Brands International, Microban International boasts a legacy of innovation spanning over 100 years. It has become a trusted name in antimicrobial solutions, odor control, and disinfection technologies, with its brands, including Microban® and Ultra-Fresh®, appearing in thousands of products worldwide. With headquarters in North Carolina, Microban operates across North America, Europe, and the Asia-Pacific region, driving innovations designed to enhance consumer products, textiles, and medical devices.

For more information on Microban and its cutting-edge technologies, please visit www.microban.com.