#Japan #Tokyo #SNIDEL #Mayu Miyamoto #Summer Edit

SNIDEL Summer Edit Launch

On June 18, 2023, Japanese brand SNIDEL is set to unveil its latest collection, the SNIDEL Summer Edit, highlighting beauty and elegance for the summer season. The launch takes place at noon (12:00 PM) through the official online store and various e-commerce platforms like USAGI ONLINE and the MASH STORE app. For those looking to reserve their favorite pieces early, pre-orders will also be available at this time.

A Breath of Fresh Style

The SNIDEL Summer Edit combines lightness with a subtle strength, catering to women who appreciate intricate designs and the harmony of stylish comfort. Featured in the collection are a variety of items, including:

• - Dresses:

- ¥18,150
- ¥25,300
- ¥24,860
- ¥20,900

• - Jackets:

- ¥12,980
- ¥15,950

• - Bags:

- ¥13,970
- ¥12,540
- ¥12,100

• - Shoes:

- ¥16,940 (various options)

Carefully crafted blouses, stylish tops, skirts, and accessories like hats and scarves promise to enhance any summer wardrobe.

Availability

The SNIDEL Summer Edit will be available online starting June 18, 2023, at noon through:

• - SNIDEL Official Website
• - USAGI ONLINE
• - MASH STORE app

For those wishing to shop in-store, select items will be available at SNIDEL's nationwide locations starting mid-June 2025.

Spotlight on Mayu Miyamoto

SNIDEL proudly presents renowned model and actress Mayu Miyamoto as the face of this summer collection. Born on May 9, 1995, in Akita Prefecture, Miyamoto has captivated audiences since she won a special jury award at the first Miss Beautiful 20s Contest in 2016. As a dedicated model for magazines such as CanCam, she graced the cover of the January 2023 issue before her graduation from the magazine. In addition to her modeling career, Miyamoto has successfully transitioned into acting, debuting in the TV drama Legal V in 2018. She has also starred in multiple dramas and made her film lead debut in Hato no Gotoku. Recently, she gained attention for her role as a terrorist in the ongoing dramas Dai Byoin Senkyo (2023) and Shin Kukou Senkyo (2024). Her performance as a heroine in the April 2022 drama 6 Seconds of Trajectory showcased her versatility and depth as an actress, setting high expectations for her future endeavors.

About SNIDEL

Founded on April 9, 2005, SNIDEL is renowned for its unique blend of street style and elegance. The brand emphasizes details and crafting beautiful silhouettes, presenting a global style for women who cherish their fashion. SNIDEL currently operates 94 stores across Japan and internationally, including locations in China, Hong Kong, Taiwan, and New York, solidifying its status as a leading fashion brand.

For more information, visit the official SNIDEL website at snidel.com and follow them on Instagram.