JOY GROUP Successfully Acquires Foltène: A Landmark in Dermatological Hair Care

On October 21, 2025, JOY GROUP, a prominent name in the beauty industry based in Shanghai, proudly announced the completion of its acquisition of Foltène, a distinguished Italian dermatological hair care brand. This strategic purchase encapsulates JOY GROUP's commitment to expanding its multi-brand portfolio and enhancing its capabilities in hair and scalp care.

Founded in Milan in 1944 by pioneers in pharmaceutical research, Foltène has a rich heritage characterized by innovation and scientific rigor. The brand is widely recognized for its proprietary products which boast two unique active complexes: Tricosaccaride® and Tricalgoxyl®. These complexes are scientifically formulated to promote healthier, thicker, and fuller hair, making Foltène a trusted choice among consumers. The company produces a diverse range of products including anti-hair loss ampoules, gender-specific shampoos, eyebrow and eyelash serums, and nail repair essences.

Foltène’s products undergo thorough scientific evaluation and clinical trials, receiving endorsement from leading research institutions across the globe. Currently, the brand is available in over 30 countries, heralded for its effectiveness and quality by a loyal consumer base.

Allan Liu, the Chairman and CEO of JOY GROUP, expressed enthusiasm over the acquisition: “With the rise in awareness regarding scalp and hair health, we see immense growth opportunities ahead. Foltène has established a solid foundation backed by scientific research and innovation, making it a valuable addition to our portfolio.” He further emphasized the importance of expanding JOY GROUP's presence in the hair and scalp care market, highlighting that the merger would allow the group to provide advanced, research-backed solutions to a wider audience.

This acquisition not only consolidates JOY GROUP's position in the beauty industry but also reflects its strategic approach towards a “multi-brand, multi-category, and international” expansion strategy. This addition enhances JOY GROUP's extensive portfolio which already includes color cosmetics, dermatological skincare, and hair care lines, creating synergies that further bolster the company's growth potential in the global beauty landscape.

As a corporate entity, JOY GROUP is on a mission to create a world of beauty that brings joy to everyone. The comprehensive portfolio includes brands like JUDYDOLL, JOOCYEE, Biophyto genesis, and René Furterer (in China), along with Foltène. JOY GROUP also operates its own Research and Innovation center and an advanced cosmetics manufacturing facility, showcasing its commitment to quality and innovation.

With the successful acquisition of Foltène, JOY GROUP is set to continue its trajectory of growth and innovation, reinforcing its reputation as a leader in the beauty industry.

To explore more about JOY GROUP and its initiatives, visit www.joy-group.com.