The Toy Industry Hall of Fame 2026 Inductees
The prestigious Toy Industry Hall of Fame, administered by The Toy Association™, is recognizing three influential figures for their exceptional contributions to the toy industry in 2026. This year's honorees include
Melissa and Doug Bernstein, founders of the beloved brand Melissa & Doug;
Isaac Larian, the founder and CEO of MGA Entertainment; and
Stanley Weston, honored posthumously for his groundbreaking creation of the G.I. Joe action figure. These inductees will be celebrated during the Toy of the Year® (TOTY®) Awards on February 13, 2026.
Impact on the Toy Industry
Launched in 1984, the Toy Industry Hall of Fame has a rich history of honoring those who have significantly influenced children's play experiences. This year’s inductees join an esteemed group of 98 individuals who have successfully shaped the toy landscape through creativity and innovation. Notable past inductees include industry giants like Walt Disney, Ruth and Elliott Handler of Barbie fame, and Charles Lazerus, the founder of Toys “R” Us.
Melissa and Doug Bernstein have made a substantial impact with their commitment to creating high-quality wooden toys that inspire imagination and creativity in children. Their brand is synonymous with classic, durable toys that parents trust and children love.
Isaac Larian of MGA Entertainment is celebrated for his entrepreneurial spirit and ability to create iconic toy brands like Bratz and Little Tikes, which have become household names. Larian's dedication to innovation and play has allowed countless children to explore their imaginations and enjoy enriching experiences through toys.
Stanley Weston, though he has passed on, remains a legendary figure in the industry. He is best known for launching the G.I. Joe action figure, a revolutionary concept that not only changed the toy market but also established a new genre of play. His contributions have empowered children worldwide to dream big and assume heroic roles in their playtime adventures.
Ceremony and Recognition
The announcement was made by Greg Ahearn, President and CEO of The Toy Association. Ahearn stated, "Melissa and Doug Bernstein and Isaac Larian have earned their place among the best in our industry by redefining play for generations. Their induction into the Toy Industry Hall of Fame honors their extraordinary legacies."
He also expressed excitement about recognizing Stanley Weston posthumously, underscoring the importance of acknowledging innovators who have laid the foundation for modern toys. The Hall of Fame Subcommittee and Committee actively work to ensure that outstanding figures in the toy industry are immortalized, including those who may have been overlooked in previous years.
The festivities for the 2026 inductees will take place during the TOTY Awards, an eagerly anticipated event within the toy community. This ceremony not only highlights the inductees but also celebrates the creativity and hard work of the toy industry as a whole.
Continued Legacy
The Toy Industry Hall of Fame lives within the National Toy Hall of Fame, located at The Strong National Museum of Play in Rochester, NY, ensuring the legacy of these toy pioneers is preserved for future generations. The Toy Association continues to advocate for the joy and developmental benefits that play brings to children, maintaining a crucial role in the toy industry that impacts the economy and fosters creativity.
For more information about the Toy Industry Hall of Fame and the upcoming TOTY Awards, visit
toyassociation.org/HOF. This celebration of achievement reminds us all of the joy and importance of play in growing up and learning.