Experience Yourself Anew at OPPO Japan's First Public Event Featuring Innovative AI Technology

Unveiling New Possibilities with OPPO's 'New Me!! Lab'

OPPO, a trailblazer in innovative design and technology, is set to make waves in Japan with its first public event titled 'OPPO “New Me!!” Lab. Taking place from August 11 to August 17, 2025, at Tokyu Plaza Harajuku's second floor event space, the occasion marks a significant milestone since the brand's entry into the Japanese market in 2018.

This event offers visitors an exceptional opportunity to experience OPPO's cutting-edge AI capabilities and products firsthand. With the recent launch of their flagship smartphones, 'OPPO Reno13 A' and 'OPPO Reno14 5G', along with the new 'OPPO Pad 3 Matte Display Edition', the 'New Me!! Lab' aims to deepen the understanding of OPPO's AI technology while encouraging individuals to discover their unique identities.

During the event, participants can immerse themselves in interactive experiences featuring OPPO AI's photo editing and text functionalities. The AI Studio allows attendees to transform selfies into unique self-portraits using generative AI and various templates, culminating in a tangible photo card gift that can be printed on-site. Furthermore, as part of the 'OPPO “New Me!!” Stamp Rally', those who complete all experience stations will gain access to a chance to spin a capsule toy machine and win exclusive OPPO merchandise.

Additionally, visitors will be greeted at dedicated photo spots to capture memorable moments, along with receiving discount coupons redeemable at OPPO's official online store.

The opening day, August 11, will feature a special segment with popular influencer Miyu Kawabata. Selected audience members will have the chance to engage in a talk event where Miyu will share her personal experiences with OPPO AI, along with the opportunity for fans to snap a photo with her and receive a signed AI Studio photo card.

Event Details

The event runs from 12:00 PM to 8:00 PM daily, with August 11 opening at 3:00 PM. It’s located at
COVER Event Space, 2nd floor, Tokyu Plaza Harajuku, 6-31-21 Jingumae, Shibuya, Tokyo 150-0001. Admission is free and no prior reservation is needed.

Experience Areas

1. AI Studio: Create Me
Attendees can create unique self-portraits using selfies and templates powered by generative AI, offering a fresh perspective on themselves. All created images can be printed out as collectible photo cards and participants receive a stamp for the rally.

2. AI Photo Editing: Perfect Me
Engage with cutting-edge photo editing features, including the AI Reflection Removal and AI Eraser, which enable users to enhance their images effortlessly. Edited photos can be compared side-by-side with the original, allowing individuals to obtain their desired look easily.

3. AI Text Generation: Smart Me
Guests can try the text translation capabilities by decoding quizzes presented in foreign languages. Participants will also have the chance to converse with international staff using OPPO’s translation tools.

Guest Appearance and Fan Event

Miyu Kawabata, an influential figure representing personal expression through fashion and makeup, will participate as a guest on August 11. Attendees can expect an interactive session filled with discussions around personal identity and experiences with OPPO AI. Exclusive photo sessions and signed merchandise will be given to fans.

More About OPPO AI

OPPO AI incorporates a cloud-based AI system across various devices, ensuring accessibility without sacrificing quality. New products such as the OPPO Find X8 and newly launched phones and tablets are equipped with advanced AI features, enhancing user experience with both photo editing and composing support.

Through this initiative, OPPO invites everyone to feel closer to technology and discover a more vibrant self. Join us at 'OPPO “New Me!!” Lab and start your journey of self-discovery with OPPO today!