Uhuru Launches AI-Driven B2B Matching Platform Support Services

Uhuru’s Innovative AI-Powered B2B Matching Platform

Uhuru, headquartered in Minato, Tokyo, has officially launched its new service designed to support the implementation of AI-driven B2B matching platforms. This innovative solution aims to connect buyers and suppliers, particularly in industries such as B2B marketing, trading companies, and M&A advisory sectors, as well as facilitating business expansion efforts for small and medium-sized enterprises (SMEs).

The service utilizes Salesforce technology alongside cutting-edge generative AI techniques, including Retrieval-Augmented Generation (RAG) and Large Language Models (LLMs). By aligning these technologies, Uhuru addresses vague needs and helps businesses discover optimal partners by accurately capturing their strengths and characteristics.

Challenges in Traditional B2B Matching

Historically, B2B matching has faced several challenges. Information across various databases and Excel spreadsheets often led to issues of inconsistency and redundancy. Simple keyword searches lacked the sophistication needed to reflect nuanced preferences or complex conditions, limiting the discovery of potential partners. Recognizing these hurdles, Uhuru has developed a new platform that utilizes its expertise in building matching systems, incorporating Salesforce’s CRM capabilities with Data Cloud and its own AI agent platform, Agentforce. This solution aims to assist in identifying suitable partner enterprises, including candidates for business succession and growth opportunities.