Jackson's Snack Producer of the Year Honors Reflect Growing Trend in Health-Conscious Snacking

Jackson's Snack Producer of the Year Honors

Jackson's, famously known for its bold and craveable snacks manufactured using premium avocado oil, received a prestigious accolade as Snack Producer of the Year from Snack Food & Wholesale Bakery. This recognition underscores the brand's commitment to innovation, rapid retail growth, and leadership in the ever-evolving sector of healthier salty snacks.

As the brand celebrates this acknowledgment, it simultaneously gears up to introduce its first-ever Avocado Oil Variety Snack Packs during the Natural Products Expo West 2026, scheduled from March 3 to March 6 in Anaheim, California. Attendees are encouraged to visit Booth N907, where Jackson's will showcase its innovative new products that aim to revolutionize snacking.

Megan and Scott Reamer, co-founders of Jackson's, expressed their pride in receiving such a recognition, stating, "This award is a powerful validation of the work our team has done to build a brand rooted in real food ingredients, better oils, and bold flavors." They noted that their journey from a small kitchen operation to a nationally recognized brand reflects their strong commitment to quality and innovation in snacking.

The new Avocado Oil Variety Snack Pack is designed to serve as an ideal sampling opportunity for new customers. This pack combines three of Jackson's signature snacks: 10 (1 oz) packs of Sea Salt Sweet Potato Chips, 10 (1 oz) packs of Kettle Potato Chips, and 10 (0.75 oz) packs of Super Veggie Straws, all made exclusively using avocado oil. Importantly, these snacks are gluten-free, vegan, and free from the top nine allergens, aligning perfectly with the growing consumer demand for healthier snack alternatives.

James Marino, CEO of Jackson's, pointed out the significant opportunity they found in the market as families increasingly seek healthier snack options that are accessible in flexible bulk or grab-and-go formats. He highlighted, "Most snack variety packs still rely on seed oils and artificial ingredients. We built ours differently with real food ingredients and avocado oil, without compromise."

Jackson's innovative snack packs stand out not only due to their health-conscious ingredients, but also their flavor profiles and convenience. This marks the first time a multi-platform snack variety pack made entirely with 100% avocado oil has been introduced, setting a new benchmark in the better-for-you multipack sector.

The launch of the Avocado Oil Variety Snack Packs is just one part of Jackson's broader portfolio expansion that includes single-serve multipacks ranging in size from five to thirty counts. These products are intended for major retailers like Costco, Sam's Club, Walmart, and Whole Foods, emphasizing the brand's growth and influence in the snack market.

To support this widespread rollout, Jackson's is also investing in its operational capabilities, including a new facility in Oak Creek, Wisconsin, designed with a high-speed, automated production line. This expansion allows the brand not only to increase production capacity but also to enhance efficiency and maintain their meticulous quality standards.

Expo West attendees can get a firsthand look at these groundbreaking multipack offerings and connect with Jackson's expanding product lineup, including their well-received Super Veggie Straws. These straws, crafted from yellow peas, brown rice, cassava, and sweet potato, deliver an unbeatable crunch and have gained substantial popularity since their introduction.

Jackson's has consistently been at the forefront of creating snacks with clean labels, prioritizing real ingredients and better oils. Their commitment to cooking every batch "low and slow" in 100% avocado oil ensures a superior crunch and taste that resonates with today’s health-conscious consumers.

Brand relevance and strong consumer interest were further validated when Instacart recognized Jackson's as one of the fastest-growing emerging brands of 2024. As they continue to evolve and expand, Jackson's is set to maintain its position as a leader in the snack industry, blending health and flavor in each delicious product.

For more information, or to sample Jackson's new 30-Count Avocado Oil Variety Snack Pack, visit Booth N907 at Expo West or check out their online store at SnackJacksons.com.