The Second 'Aze Fest' Celebrates the Power of Azelaic Acid in Skincare

The Second 'Aze Fest': A Celebration of Azelaic Acid

On December 6, 2025, the second edition of 'Aze Fest' was held in Tokyo, organized by Sukuus Co., Ltd., with a vision to spread awareness about azelaic acid and help consumers find the perfect products for their skin type. The event witnessed overwhelming interest, doubling the participation from the inaugural fest, which highlighted the growing enthusiasm around this skincare ingredient.

Understanding Azelaic Acid

Azelaic acid is a naturally derived compound found in grains like wheat. It is especially beneficial for oily skin, helping to manage shine and improve skin texture. This festival aimed to educate attendees about the wide-ranging benefits of azelaic acid through interactive sessions and hands-on experiences.

Highlights of the Event: A Day Overflowing with Azelaic Acid Love

In-Depth Learning Sessions

The first half of the event featured an educational presentation by researchers from Satis Pharma. The 'Azelaic Acid Seminar' covered its effects, characteristics, compatible ingredients, and usage methods tailored to different skin types. Participants were encouraged to ask questions, making it an engaging learning experience.

Customizing Your Unique Cleansing Oil

One of the most exciting activities was the DIY session to create personalized azelaic acid cleansing oil. Attendees mixed ingredients based on their specific skin concerns and added their favorite scents, resulting in unique products they could take home. Many participants expressed their excitement, saying, "It was amazing to create my own skincare product!"

Thorough Comparison of Azelaic Acid Products

A special area was dedicated to comparing 28 different azelaic acid-infused products from various brands. Participants had the chance to explore differences in concentration, texture, and composition, providing them with valuable insights to choose the best products for their skin.

Fun and Engaging Quizzes

The event concluded with an azelaic acid quiz where participants could win a concentrated care set featuring products from the three brands. Enthusiasm remained high throughout the event, with participants eager to test their knowledge.

Networking Opportunities

Additionally, a networking session allowed attendees to engage one-on-one with brand owners, fostering a community atmosphere. This interaction helped reinforce participants' understanding of the products and the stories behind their development.

Positive Feedback and Future Opportunities

Following the event, social media lit up with reactions under the hashtag '#AzeFest'. Attendees expressed their increased understanding of azelaic acid, the unique hands-on experience, and their desire to return for future events.

Given the high demand, Sukuus plans to hold regular events featuring azelaic acid, ensuring ongoing education and engagement within the skincare community. The participating brand owners are committed to sharing insights about azelaic acid on social media, contributing to the growth of the industry.