#Japan #Tokyo #Sesame Street #Cookie Monster #Kids Accessories

Get Ready for School with Sesame Street Market

As the new school year approaches, Sesame Street Market is excited to announce the launch of its latest collection themed "BACK TO SCHOOL" and "ENJOY YOUR LUNCH". Available starting August 21, this vibrant collection is designed to brighten the daily commutes of students and encourage a love for learning with practical and stylish items.

A Collection Filled with Fun and Style

The new collection features a range of exciting products that blend functionality with eye-catching designs. From lunch items featuring the beloved Cookie Monster to colorful apparel and backpacks adorned with character embroidery, this collection is perfect for making school days more enjoyable.

Product Highlights:

• - Kids Bucket Hat - Priced at ¥3,850, this kids' bucket hat comes in two cheerful colors: pink and blue. Featuring the Sesame Street Market logo and playful character embroidery, it provides a stylish way for little ones to shield themselves from the sun during excursions or playtime at the park.

• - Kids Backpack - Available for ¥8,250, the new kids' backpack showcases colorful character embroidery. Its spacious interior and built-in dividers make it ideal for storing lunch boxes, water bottles, and other essentials. Adjustable straps allow for a comfortable fit as children grow.

• - Kids Socks - Brightly designed socks featuring Elmo, Cookie Monster, Abby, and Zoe are available in four fun colors: off-white, blue, yellow, and pink. Priced at ¥1,485, these soft and stretchy socks are comfortable for everyday wear, bringing joy with every step.

• - Lunch Box - For ¥2,200, kids will love this lunch box adorned with Cookie Monster munching on his favorite chocolate chip cookies. Lightweight with easy-to-use clasps and microwave-safe, it's perfect for school lunches and outings.

• - Cutlery Set - This adorable set, priced at ¥2,420, includes chopsticks, a fork, and a spoon, each sized for little hands. The slide-open case makes it convenient to carry, and the character designs add a delightful touch to mealtime.

• - Compact 2-Way Stainless Bottle - For ¥4,950, the stainless bottle features both direct-sip and cup-dispenser options. With a compact design and vivid blue with orange accents, it's perfect for hydration on the go.

• - Lunch Wrap Bag - This fun lunch wrap bag, priced at ¥2,310, features a lively pattern of Cookie Monster and chocolate chip cookies. Its spacious design can hold the entire lunch set from the collection, ensuring everything is organized and ready for school.

Finding the Products

The new collection will launch at Sesame Street Market locations, including the Ikebukuro Sunshine City store and Urban Dock Lalaport Toyosu store, as well as the official online store on August 21, 2025. The joyous designs promise to make every school day a special occasion, encouraging kids to express themselves while enjoying their favorite Sesame Street characters.

About Sesame Street Market

Sesame Street Market is the only official store of its kind, blending merchandise, a café, and workshops, providing a unique space for discovery and learning through the beloved Sesame Street universe. Founded in 1969, Sesame Street continues to be a leader in children's educational content, ensuring that kids worldwide grow up with the proper skills and values.

By shopping at Sesame Street Market, you're not just acquiring products; you are engaging with a legacy of joy, education, and discovery. Whether it's gearing up for the school year or enjoying lunch breaks with a dash of fun, this new collection is sure to inspire smiles and excitement among children and their families.