SmallRig's Innovative Showcase at the 2025 NAB Show
SmallRig made waves at the 2025 NAB Show, a key event that connects creators and showcases the latest technology in the broadcasting and media industry. The company introduced three remarkable products designed to enhance the user experience for content creators and professionals alike.
1. Boom Selfie Stick ST30 Lite
The ST30 Lite, a collaboration with renowned designer Drex Lee, stands out for its user-friendly features. The design incorporates a one-touch leg deployment system that supports a height range of 31 to 147 centimeters (12.2 to 57.9 inches). With a load capacity of 1 kilogram (2.2 pounds), this product is both versatile and practical for various shooting scenarios.
The stick is equipped with a sturdy base, featuring extended legs and leg spreaders to ensure stability during use. The non-slip silicone pads help anchor the stick on various surfaces, making it reliable for indoor and outdoor environments. Additionally, the adjustable phone clamp allows for robust flexibility with a tilt of 180° and a 360° rotation, pivotal for capturing dynamic angles while maintaining a fixed center of gravity for balanced shots. A remote control further amplifies its appeal, facilitating shooting from distances up to 10 meters (32.8 feet).
2. X-Touch Smart Triple-Proof V-Mount Battery X99
Designed with durability in mind, the X99 battery incorporates user feedback into its design. It is tested to survive falls from heights of up to 1.5 meters (4.9 feet) and is rated IP54, offering water and dust resistance — a significant upgrade for professionals working in unpredictable environments.
This battery integrates eight 3400mAh LG 18650 cells, complemented by SmallRig's advanced PowerADC charging technology. A smart BMS chip manages power across various circuits to optimize safety and efficiency. Multiple charge interfaces such as two D-TAP ports, USB-C, USB-A, and a DC input make it versatile for numerous devices. With a 2-inch touchscreen, users can monitor battery status in real time via the SmallRig app, which also allows for battery renaming, port control, and wireless updates, ensuring peak performance.
3. RC 100C COB LED Video Light
Finally, the RC 100C LED video light impressed with its compact size and powerful output, boasting a design 20% smaller yet significantly brighter than traditional 100W lights. With exceptional color rendering capabilities (CRI Ra > 97, TLCI > 98), the RC 100C provides a broad temperature range of 2500K to 10000K, making it a flexible option for different shooting needs.
It features various modes such as CCT, HSI, RGBCW, FX, Gel, and presets, alongside 15 dynamic effects that allow for exceptional creative control in lighting setups. With power sourced from V-mount batteries, NP-F970 batteries, or DC adapters, the RC 100C ensures users have options that meet their production requirements. Its app-based remote control and DMX integration enhance its usability while a superior cooling system guarantees quiet operation during recording sessions.
About SmallRig
Founded in 2013, SmallRig has rapidly established itself as a pivotal accessory manufacturer, providing comprehensive solutions for camera gear, including tripods, batteries, and lights tailored for content creation. Their commitment to user co-design through initiatives like the DreamRig program underscores a dedication to engaging with over two million creators globally. The company's innovations aim to empower storytellers across all media.
Join SmallRig in redefining the future of content creation. Explore these products and more at
SmallRig's official website.