#Japan #SEGA #Shinjuku #Merchandise #Yakuza

New Yakuza Merchandise Coming to Shinjuku Kabukicho Vending Machine

A fresh wave of Yakuza merchandise is set to launch at the dedicated vending machine located in Shinjuku Kabukicho on Sunday, April 27, 2025. Sega, the renowned game developer behind the Yakuza franchise, has announced that fans will be able to purchase an exciting array of new products featuring their favorite characters from the beloved video game series.

New Products Available

The vending machine will have several newly introduced items that are sure to appeal to Yakuza enthusiasts. The main offerings include:

1. Yakuza Square Keychains

• - Price: ¥900 (including tax)
• - Overview: These acrylic keychains feature designs of popular characters from the Yakuza series, including Kiryu Kazuma, Kasuga Ichiban, Goro Majima, Taiga Saejima, and Daigo Dojima. Fans will have a choice of five different designs, making them perfect for attaching to bags or displaying them in their rooms.

2. Yakuza Visual Smartphone Stand

• - Price: ¥1,650 (including tax)
• - Overview: This smartphone stand showcases the same beloved characters, available in a set of five designs. Users can prop up their phones for convenience or use them as decorative items in their homes.

3. Yakuza Acrylic Stand Coaster with Red Bull Energy Drink

• - Price: ¥1,500 (including tax)
• - Overview: This unique combination item includes a can of Red Bull Energy Drink and an acrylic stand featuring exclusive illustrations of Yakuza characters. Each stand showcases a vibrant cartoon-style design and is available in five variants. It’s ideal for fans who want to celebrate their love for the series while enjoying a refreshing energy drink.

Note: This merchandise will only be available for purchase through the vending machine.

4. Yakuza Multi-Pouch

• - Price: ¥1,400 (including tax)
• - Overview: Featuring stunning tattoo designs inspired by the Yakuza series, this multi-pouch is both stylish and functional. It has a spring clasp that makes opening and closing easy, allowing for convenient storage of small items such as earphones, coins, or gear.

About the Yakuza Series

The Yakuza franchise, which debuted in 2005 under the concept of providing adult-oriented entertainment, has captivated audiences with its portrayal of love, loyalty, and betrayal among men living in a vibrant nightlife district. This franchise has successfully depicted a realistic modern Japan, reaching cumulative sales of over 27.7 million units across all games.

Follow the Yakuza Brand

For further information and updates, fans are encouraged to visit the official Yakuza Portal website and check out the Yakuza Studio's social media accounts:

• - Yakuza Portal Site: ryu-ga-gotoku.com
• - Official X (formerly Twitter) Account: X.com/ryugagotoku
• - YouTube Channel: YouTube.com/c/Ryugagotoku_official

With the introduction of these exciting new items, Sega continues to cater to the devoted fans of the Yakuza series. Whether it's a quirky keychain or an impressive smartphone stand, there’s something for everyone to enjoy starting April 27, 2025!

_©SEGA_