DNSFilter Reports Significant Growth and Partner Expansion in 2024
DNSFilter has made headlines with the announcement of an extensive growth in its global channel partner network, aimed at enhancing both revenue and customer service. With a staggering
40% increase in
channel-driven annual recurring revenue (ARR) for 2024, the company is clearly positioned as a leader in the security technology landscape.
Strategic Partnerships Driving Success
In just one year, DNSFilter added
728 new managed service provider (MSP) and reseller partners, which represents a
24% growth in its channel ecosystem. This expansion was made possible through collaborations with
13 key partners worldwide, spanning regions such as North America, EMEA (Europe, the Middle East, and Africa), Asia Pacific, and Latin America. These partnerships include value-added distributors and original equipment manufacturers (OEMs), significantly broadening the company's reach and service capabilities.
Bob Gagnon, the Vice President of Worldwide Channel Sales at DNSFilter, emphasized that these partnerships are vital for enhancing customer support and offering localized solutions tailored to the specific needs of various markets. He also noted that the boost in sales and partner relationships is a strategic priority for the organization, especially with regards to securing
DNS security, which is increasingly recognized as essential in the current cyber threat landscape.
Achievements in 2024
The milestones for DNSFilter in 2024 tell a remarkable story of growth and recognition:
- - The company saw a year-on-year increase in partner-sourced sales by 40%.
- - DNSFilter was honored with the 2024 Global Infosec Awards in the Protective DNS category as well as being featured in Forbes' 60 AI Upstarts Reshaping Tech.
- - CRN included DNSFilter's Partner Program in its 5-Star Award list, highlighting its effectiveness and appeal among channel partners.
In addition to these accolades, DNSFilter launched
DNSRewards, a new incentive program designed to encourage partner engagement through tiered rewards and joint business planning that aligns with the company’s growth targets. Further advancements include integrations with six leading
Professional Services Automation (PSA) platforms and enhancements to its technical support dedicated to partners, ensuring effortless service delivery and satisfaction for customers.
Future Perspectives
The success stories from key partners add weight to DNSFilter's achievements in 2024. Kevin Landt, Vice President of Product at Thrive, shared how their partnership with DNSFilter forms a crucial part of their cybersecurity approach, stating that the innovative strategies employed by DNSFilter allow them to proactively neutralize threats before they infiltrate client systems.
Scott Hagenus, Director at the security division of Crayon, echoed similar sentiments, indicating that their collaboration has strengthened their market position and demonstrated a shared commitment to improving cybersecurity practices.
With plans to relaunch its
MSP Customer Advisor Board (CAB) in 2025, DNSFilter aims to remain open to valuable feedback from customers, which will play a crucial role in shaping their future initiatives.
By continuously innovating and expanding its partner network, DNSFilter is not only enhancing its service offerings but also solidifying its reputation as a trusted provider in DNS-layer security solutions. To learn more about their partner programs and how to get involved, visit the DNSFilter website.