Higashimurayama’s New Business Initiative with Creww
Higashimurayama City, in collaboration with Creww Inc., is preparing to kick off an exciting new project aimed at stimulating economic growth in the region. Starting on September 16, 2025, the 'Higashimurayama New Business Creation Program 2025' will serve as a platform for facilitating open innovation between local businesses and startups from across Japan. This initiative seeks to leverage the strengths of local enterprises alongside the cutting-edge ideas from emerging startups, fostering sustainable economic development in the Higashimurayama area.
Program Overview
The primary goal of the 'Higashimurayama New Business Creation Program 2025' is to ignite new business opportunities and innovate existing services through collaboration. By connecting local businesses with the unique technologies and creative concepts in the startup ecosystem, this program aims to not only enhance traditional business practices but also to tackle pressing local challenges.
Participants in this program will receive partial funding to support experimental projects developed in collaboration with the startups, paving the way for practical applications of innovative solutions. This supportive environment is intended to assist businesses in advancing their methodologies and improving operations through technological integration and new ideas.
The program will span approximately six months, concluding with a presentation event in March 2026 where participants can showcase their results and innovations.
Details of the Program: Key Information
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Application Period: From September 16 to October 3, 2025.
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Eligible Participants: The program welcomes all startups, regardless of their field or status (individuals or corporations, domestic or international).
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How to Apply: Interested parties can register via the program's dedicated website
here. The application deadline is set for October 3, 2025, at 23:00.
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Organizers: The initiative is presented by both Higashimurayama City and Creww Inc.
Participants and Their Ambitions
Several notable businesses have signed on for this initiative, each with unique goals:
- - Pole Star Inc. aims to share the authentic taste of additive-free products globally and explore new digital avenues to expand their market reach, focusing on unique food experiences.
- - Enjoy Inc. is dedicated to solving various issues affecting the elderly in the region and improving care industry practices.
- - Togane Packing Inc. seeks to integrate technology with their manufacturing process to create added value and enhance operational visibility.
- - Higashimurayama Regional Promotion Organization is focused on expanding recognition of their community currency app, 'Higashimurayama Ain Pay,' to unlock its full potential.
About Creww Inc.
Creww Inc., founded in August 2012 and located in Shibuya, Tokyo, is the driving force behind this innovative program. Led by CEO Sorato Ijichi, Creww has established itself as a leading platform for open innovation, operating with a vision to foster a robust environment for challenges across various sectors. The company has organized over 550 collaborative programs between businesses and startups, successfully facilitating around 1,500 partnerships and accommodating approximately 9,000 registered startups. Creww not only supports local innovation in Japan but is also expanding its influence across the Asian startup ecosystem, promoting global open innovation.
Conclusion
The 'Higashimurayama New Business Creation Program 2025' illustrates a strong commitment to enhancing economic growth and addressing societal issues through collaboration between established companies and innovative startups. This initiative not only highlights the power of partnership but also underscores the importance of fostering an environment where creative ideas can thrive and transform into sustainable solutions.
Stay tuned for more updates as the program progresses and makes strides towards a brighter economic future for Higashimurayama City and beyond.