Pep Boys Celebrates 105 Years of Keeping America Moving
This year, Pep Boys proudly commemorates its monumental 105-year anniversary, marking more than a century of dedication to automotive service across the United States. Founded in Philadelphia in 1921 by Navy veterans Manny, Moe, and Jack, the company has transformed from a modest storefront into a leading automotive service provider, boasting nearly 800 locations nationwide.
Founder's Day Celebration: Giving Back to Communities
Every year, Pep Boys holds a special Founder's Day celebration to honor the legacy of its founders and express gratitude to the loyal customers and communities that contributed to its success. In 2026, in recognition of this significant milestone, a series of promotions will be rolled out, designed not just to celebrate but also to give back to the people who have supported the brand for over a century.
Guided under the principle of trust and transparency, Pep Boys has become known as America's Car Care Veterans™. As part of their commitment to customers, several promotional offerings will be available, including:
- - $105 off on qualifying services when spending over $500 (applicable from July 31 to August 9, 2026)
- - Free tire installation when purchasing four new tires from select brands such as Goodyear, Pirelli, or Continental
- - A fourth tire free along with free installation for customers buying four eligible Cooper Adventurer All-Season tires
- - An instant discount of $120 off a set of four Michelin or BFGoodrich tires, with installation required
- - $25 off on a full synthetic oil change with coupon (specific terms apply)
- - A 10% discount on in-store purchases for military members and first responders
Moreover, during the entire month of August, Pep Boys is introducing
free towing for light-duty vehicles, enhancing the value they offer to customers and their vehicles. This service will save consumers and commercial fleet operators significant money, furthering the spirit of community service and support.
New Digital Experience for Modern Customers
In conjunction with its anniversary, Pep Boys has launched a refreshed website aimed at improving the user experience. Customers can now easily locate services, make appointments, and engage with content related to their automotive needs. Peppy digital mascots Manny, Moe, and Jack will return, adding a nostalgic flair while representing the brand's commitment to fun and approachability.
CEO Joe Auriemma stated, "Our 105th anniversary serves as a testament to the unwavering values that have been our foundation since day one. This celebration is a heartfelt thank you to our customers for their continual trust in us to ensure they keep moving forward."
Commitment to Safety and Quality
At the core of Pep Boys' operations is a commitment to safety, quality, and customer satisfaction, a legacy initiated by its founders. The company's technicians, many of whom are ASE-certified, deliver top-notch maintenance and repair solutions, ensuring drivers remain safe and sound on the road.
As Pep Boys looks towards the future, the emphasis remains on the core principles that have driven success for over a hundred years. By marrying the rich history with modern advancements, the company is set to embark on another chapter of ensuring that America stays on the move.
The 105th Founder's Day celebration is not just a time to look back but also a moment to embrace the exciting journey ahead. To learn more about Pep Boys and find out about ongoing promotions, visit
www.pepboys.com.
Offers are available only at participating locations and subject to conditions, terms, and exclusions. Please consult Pep Boys for full details.