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A Grand Celebration of Heritage

The XXV Festival del Habano took off with an unforgettable welcome evening held in the luxurious Salón de Protocolo Cubanacán. This venue, located in the vibrant Playa district of Havana, set the perfect stage for an exceptional gathering of around 1,200 guests, including merchants, aficionados, and high-profile personalities from the world of cigars.

A Romantic Atmosphere Inspired by Venice

The ambiance of the event was nothing short of magical, as it was infused with a romantic flair reminiscent of Venice. Decor elements highlighted a passionate red theme, echoing the essence of the iconic Romeo y Julieta brand. The highlight of the evening was the grand unveiling of the Romeo y Julieta Amantes, a new vitola designed to commemorate this important milestone in the brand’s history. With its impressive dimensions of 53 ring gauge and a length of 153 mm, this introduction not only celebrates a storied legacy but also embodies an unwavering commitment to excellence.

Legacy and Excellence in Every Puff

The Amantes vitola holds its unique place in the diverse portfolio of Habanos, S.A., ensuring that the tradition of quality and flavor continues. Jorge Pérez Martel, Vice President of Sales at Habanos, S.A., emphasized that the Amantes is crafted to captivate both seasoned aficionados and newcomers alike, promising a rich experience that showcases the classic blend of the Romeo y Julieta line.

Exclusive Packaging for Collectors and Enthusiasts

This new product comes in two exclusive formats: an elegant box of 20 cigars, perfect for collectors, and a limited edition of 5 cigars, designed as an exquisite gift. Interestingly, these special boxes were made available exclusively during the pre-sale for attendees of the welcome evening, adding an extra layer of exclusivity and excitement for the guests.

Honoring a Century and a Half

During the event, the co-presidents of Habanos, Maritza Carrillo González and Luis Sánchez-Harguindey Pardo de Vera, addressed the attendees, expressing gratitude for their loyalty and support over the years. They noted that the celebration of such a significant anniversary is not merely a look back in history, but a tribute to the vibrant cigar culture that continues to flourish worldwide.

Announcing the Habanos Awards Nominees

In conjunction with this celebration, nominees for the Habanos Awards 2024 were also revealed. The awards recognize outstanding figures within the Habanos industry, with categories spanning Business, Communication, and Production. This year's nominees include notable personalities such as Alain Proietto and José Andrés Colmena, whose contributions to the industry are invaluable. The winners will be announced at the gala event marking the festival's conclusion.

A Night of Art and Entertainment

No celebration is complete without entertainment, and this evening was rich in cultural offerings. Guests were treated to a stunning showcase featuring exceptional performers, including the captivating Trío Tradicional Feeling and the dynamic Rakatán with their glowing performances. The evening also spotlighted the legendary Orquesta Aragón, symbolizing the rich musical heritage of Cuba.

Together, the XXV Festival del Habano celebrated not only the past achievements of Romeo y Julieta but also the vibrant future of the cigar industry, united in passion, excellence, and artistry. This anniversary stands as a testament to the enduring legacy of one of the most beloved cigar brands in the world.

For high-resolution images from the event, a link is available here.