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Brother Unveils New Color Laser Printers for SMBs

Brother International Corporation, recognized as a leader in imaging and document management solutions, has unveiled its latest iteration of color laser printers tailored specifically for small and medium-sized businesses (SMBs). The freshly designed lineup not only enhances productivity but also embraces modern demands in document management, emphasizing reliability, performance, and security.

Meeting the Demands of Today's Work Environments

As the nature of work shifts, the need for effective document management solutions becomes ever more pressing for SMBs. At the forefront of Brother’s new printer lineup is a commitment to helping businesses transition smoothly from traditional hard-copy documents to efficient digital archives. With an array of features focused on cost savings and operational efficiency, these printers are set to redefine productivity within workplaces.

Fernando Maroniene, Senior Director of SMB Product Marketing at Brother, stated, "We’re committed to listening to our customers and delivering the tools needed to enhance productivity in increasingly flexible office environments." The upgraded printers promise an easy, remote setup and management, ensuring professional-grade output to accommodate the relentless pace of demanding work teams.

Key Features That Stand Out

The new printers cater to the needs of busy office teams by providing advanced printing, scanning, and security features:

1. High-Speed, Quality Output

The new printers assure lifelike color reproduction alongside sharp black text. With a quicker first-page-out time, these devices are particularly beneficial in fast-paced environments like retail and healthcare.

2. Space-Efficient Design

These printers have been engineered for durability while significantly reducing their physical footprint by over 25% compared to prior models, making them adaptable for various workspaces.

3. Enhanced User Experience

Most all-in-one models in this new lineup come equipped with a vibrant 7-inch color touchscreen. This intuitive interface allows users to preview scans and create up to 64 custom shortcuts, facilitating direct scanning to popular cloud services, emails, and other platforms.

4. Environmentally Conscious Manufacturing

In a notable first, Brother’s new laser printer series employs 100% EPS-free packaging, alongside ENERGY STAR® certification, underlining the company’s commitment to sustainability.

5. Robust Security Features

Security is a priority, with a triple-layer protection system implemented to secure devices and safeguard sensitive documents throughout their lifecycle. Features such as an integrated NFC card reader and Secure Print+ facilitate job authentication and storage, ensuring only authorized personnel can access sensitive information.

Advancing Capabilities for Modern Teams

Today’s collaborative work culture necessitates flexible and secure connectivity across various business locations. Brother’s Workhorse printers support organizations by offering:

• - Device Management Solutions: Streamlined deployment and management tools provide comprehensive capabilities for bulk configuration, security updates, and task automation.
• - Ultra High Yield Toner: The new Brother Genuine TN637 toner cartridges promise an impressive total of 10,000 pages in both color and black, ensuring a low total cost of ownership.
• - Exclusive Programs: The Brother Value Print Program Plus incentivizes customers to purchase select printers while ensuring easier supply replenishment through a cloud-based platform.

Availability and Future Impact

The new lineup, which includes models such as the HL-L8430CDW, HL-L8430CDWT, MFC-L8730CDW, and MFC-L8930CDW, is set to be available through Brother-authorized partners in the coming weeks. This extensive range offers something for every SMB looking to modernize its document management processes.

With a history of over 100 years, Brother International Corporation continues to evolve, providing innovative solutions that enhance productivity and streamline operations for businesses of all sizes. Explore more about these new offerings and our commitment to excellence at Brother-usa.com.