#United States #New York #Pomerantz LLP #MediaAlpha #FTC Allegations

Pomerantz Law Firm Investigates MediaAlpha Investors' Claims

Pomerantz LLP, a respected law firm known for its work in corporate and securities litigation, has initiated an investigation focused on MediaAlpha, Inc. (NYSE: MAX) amid allegations of securities fraud. This probe is crucial for investors who may have been affected by the company's business practices, particularly those related to its health insurance segment.

The investigation was triggered by a revealing report from Wolfpack Research published on June 24, 2024. This report accused MediaAlpha of engaging in dubious practices by utilizing misleading advertisements and deceptive websites to entice consumers into providing their personal information under the false pretense of receiving health insurance quotes. It highlighted that a staggering 78% of MediaAlpha's health insurance partners allegedly partake in what amounts to scams or serious legal violations.

As a direct consequence of these revelations, MediaAlpha's stock experienced a significant decline, dropping by $1.92 per share, which is an 11.84% reduction, within two days following the report's release. This was followed by a subsequent downturn when, on November 4, 2024, the Federal Trade Commission (FTC) notified MediaAlpha of intentions to file a complaint based on claims of misleading consumers regarding governmental affiliations and health insurance products. The announcement further instigated a plunge in the company's stock price by approximately 27.7%, or $4.46 per share, just after the complaint's details became public.

In an alarming turn of events, MediaAlpha agreed to a settlement with the FTC in August 2025, amounting to $45 million. According to the FTC's findings, MediaAlpha misled consumers by claiming to offer health insurance quotes while actually selling their data to telemarketers. In 2024 alone, the firm reportedly sold around 119 million leads that contained consumer information, exacerbating concerns regarding their business ethics.

Given these serious allegations, Pomerantz LLP is inviting investors who experienced losses related to MediaAlpha's practices to come forward and discuss their legal options. Danielle Peyton, an attorney with Pomerantz, is the direct contact for those affected and is positioned to guide them through potential claims connected to these matters.

Founded in 1982 by Abraham L. Pomerantz, the firm has a long-standing history and reputation in advocating for victims of securities fraud and corporate misconduct, having secured numerous significant settlements on behalf of investors. With offices in key metropolitan areas including New York City, Chicago, and London, Pomerantz is well-equipped to handle multifaceted and high-stakes cases involving shareholder rights and corporate governance.

For MediaAlpha’s investors, this investigation could serve as a pivotal moment, highlighting the importance of accountability in the corporate sector. The ongoing developments surrounding potential class action lawsuits could offer a pathway for recovery and resolution for those impacted by the company's alleged misconduct. As the story develops, stakeholders are encouraged to remain informed and seek appropriate legal counsel on their rights and options moving forward.

For more information, affected investors can reach out to Pomerantz LLP directly via email at [email protected] or call the firm at 646-581-9980, ext. 7980.

Conclusion
The unfolding situation with MediaAlpha illustrates significant issues in the intersection of consumer trust, corporate practices, and investor rights. As investigations continue, the role of firms like Pomerantz remains crucial in ensuring transparency and justice in the business landscape.