Loftware Achieves SAP Spotlight+ Partner Recognition, Leading in Labeling Solutions

Loftware Achieves Prestigious SAP Spotlight+ Partner Status



Loftware, recognized globally for its leadership in product identification and enhancing supply chain transparency, has proudly announced its achievement of the prestigious SAP Spotlight+ partner designation. This esteemed recognition, awarded only to a select number of partner solutions, reflects Loftware’s strategic alignment with SAP’s vision for business innovation, platform integrity, and intelligent supply chain transformation.

Being the sole labeling solution that has attained this status and the only one recommended on the SAP Store, Loftware uniquely places itself as a trusted labeling partner for SAP customers transitioning to the cloud. This elite designation acknowledges Loftware’s certified integration with the SAP Business Technology Platform (SAP BTP), validated sales success, and strategic collaboration with SAP.

Carter Johnson, Loftware’s Vice President of Global Alliances Sales, stated, "The recognition as a SAP Spotlight+ partner is a prestigious honor that positions Loftware amongst a select group of companies that are strategically aligned with SAP's innovation agenda. This highlights our role in assisting SAP customers in modernizing product identification and driving digital transformation in global supply chains. Our solutions enhance labeling efficiency, ensure seamless integration with SAP, and empower organizations to rapidly adapt to regulatory changes and business complexities. This extends beyond just printing labels; it’s about providing visibility, agility, and regulatory compliance throughout the supply chain."

Loftware Cloud integrates smoothly with SAP solutions to support SAP’s Clean Core initiative, assisting organizations in optimizing supply chain operations, maintaining system integrity, and securing the future of their labeling strategies. By offering certified integration with SAP BTP, Loftware enables companies to centralize and standardize labeling processes, minimizing errors and responding swiftly to shifting market demands.

The addition of Loftware to the Spotlight+ program further underscores its commitment to delivering cloud-based labeling solutions that drive operational excellence and support digital transformation for organizations across various sectors.

About Loftware


Loftware stands as a global leader in product identification. Its cloud solutions facilitate real-time collaboration, ensure regulatory compliance, enhance authenticity and traceability throughout the supply chain, from product development to consumer interaction. Loftware provides scalable, data-driven labeling and packaging technologies that aid businesses in accelerating time to market, optimizing efficiency, and linking physical products with digital experiences. Supported by over 40 years of innovation and trusted by global brands, Loftware serves clients across diverse industries from locations in the United States, United Kingdom, Slovenia, China, and Singapore.

For media inquiries, please contact:
Laura Hindley, PR and Communications Manager, [email protected]

Topics Business Technology)

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