#China #Innovation #Hisense #Qingdao #TV Market

Hisense Achieves Remarkable TV Shipment Success

Hisense, a leading brand in consumer electronics and home appliances, has further solidified its stronghold in the global television market, achieving a significant milestone in 2024 with a market share of 14.06%. Notably, this marks the third consecutive year that Hisense has secured the second overall position in global TV shipments, according to a recent report by AVC Revo.

With an impressive year-on-year increase of 11.9% in shipments, Hisense has demonstrated exceptional performance. This remarkable growth was driven by the brand leveraging its sponsorship of major sporting events and responding to the high demand for large-screen televisions. In 2024, Hisense captured an impressive 47% share of the global market for televisions larger than 100 inches, allowing it to attain the top position worldwide in that segment.

The Driving Force Behind Hisense's Success

The secret behind Hisense's success lies in its unwavering commitment to technological advancement. At CES 2025, the company unveiled groundbreaking innovations, including a revolutionary 116-inch TriChroma LED TV featuring RGB local dimming technology, along with a 136-inch MicroLED display prepared for consumer use. These bold advancements signal a bright future for home entertainment.

Furthermore, Hisense is redefining the viewing experience by introducing a new level of personalization and convenience for consumers. These innovations are set to deliver unparalleled enjoyment for fans during the FIFA Club World Cup 2025™.

David Gold, Vice President of Hisense International and President of Hisense Americas, emphasized that 2024 revolved around three key words: passion, determination, and innovation. "With these three guiding principles, we have truly achieved remarkable results throughout the year," he remarked.

Hisense has vigorously supported advancements in ultra-high-definition smart displays, while also developing AI technology that operates behind the scenes seamlessly. The company has focused on energy-efficient solutions and providing immersive entertainment experiences, continuously ensuring that its technology offers genuine value to consumers, enhancing their lifestyles, communication, and the enjoyment of significant moments.

The Reputation of Hisense

Hisense's reputation as a leading global brand in home appliances and consumer electronics is solid. According to Omdia, the company ranks second worldwide in overall TV shipments and occupies the top spot in the segment for 100-inch televisions. Hisense has rapidly expanded its presence, operating in over 160 countries and specializing in multimedia goods, home appliances, and smart IT solutions. This relentless growth showcases Hisense's commitment to innovation, quality, and consumer satisfaction.

As Hisense continues to deliver cutting-edge technology and a profound understanding of consumer needs, its remarkable achievements in 2024 set a new standard in the television industry.