Launch of an Exciting Game Idea Contest in Shibuya
The Game Creators Guild and Tokyu Corporation have announced the launch of a creative contest titled '
What to Do in FORTNITE SHIBUYA?'. This socially conscious game idea contest is set to begin from
December 8, allowing everyone an opportunity to propose innovative activities that could take place in a reimagined digital version of Shibuya.
Dive into Fortnite's vibrant virtual world, where the spirit of creativity meets the essence of Shibuya. This contest aims to stimulate ideas from individuals of all ages, helping to foster a collaborative environment for children, adults, and teams alike to brainstorm on what would make for the ultimate joyful experience in Shibuya. Participants have a chance to win cash prizes totaling
200,000 yen, rewarding the best and brightest ideas.
What is FORNTNITE SHIBUYA?
In creating the contest, Tokyu Corporation developed the original map '
SHIBUYA TAG - Shibuya Tag Game' inside Fortnite, which was unveiled during the
Sushitech Tokyo 2025, one of Asia's largest startup conferences held in May 2025. By continuously updating the map, the project aims to bridge the gap between real and virtual experiences.
Map Code: 1727-0933-8074
Link to Map: Fortnite Map
Contest Overview
The foundation of the contest revolves around the question: '
What kind of play would be fun in Shibuya?' By using the SHIBUYA TAG map, participants are encouraged to think creatively and propose game ideas that embody the unique characteristics of the city. This initiative not only seeks to ignite imagination but also encourages a dialogue about Shibuya's future through the lens of gaming.
Proposals can include anything from thrilling
hide-and-seek games at the scramble crossing to
parkour races across rooftops or
adventure quests alongside Hachiko, all set within the expansive world of Shibuya. Participants of all ages, skills, and backgrounds are welcome; entry can be as simple as a one-slide presentation.
How to Participate
To join the contest, participants must submit:
- - Google Slides with a maximum of 5 pages
- - A title for their idea
- - Name of the participant (can be a nickname)
Optional materials can include illustrations, diagrams, or even a prototype created in Fortnite.
Applications can be submitted through the following link:
Application Form.
Contest Timeline
1.
Idea Creation (Until January 12, 2026): Brainstorm creatively about potential activities for Shibuya.
2.
Submission Period (December 8, 2025 - January 12, 2026): Participants will upload their proposals through the dedicated site.
3.
Preliminary Judging (January 13 - January 24, 2026): A judging panel will evaluate submissions based on criteria such as enjoyment, originality, and elements reflective of Shibuya.
4.
Announcement of Finalists (January 26, 2026): Finalists will be announced on the official website and social media.
5.
Final Event (February 10, 2026, at Shibuya Stream Hall): Finalists will present their ideas live, with notable judges providing feedback and the winners announced.
Judging Criteria
- - Enthusiasm to play
- - Originality
- - Reflection of Shibuya's character
- - Suggestions for urban development and societal issues
About the Game Creators Guild
The Game Creators Guild serves as a communal platform where game creators—both professionals and amateurs—can learn, share, and collaborate. Currently, over 7,600 active participants are part of this vibrant guild, eager to enhance their skills, connect with peers, and contribute to the evolution of the gaming industry in Japan.
Company Information
Game Creators Guild
- - Address: 1206 BIG Office Plaza Ikebukuro, 2-62 Higashi-Ikebukuro, Toshima, Tokyo, Japan
- - Established: July 2023
- - Website: Game Creators Guild
Tokyu Corporation
- - Address: 5-6 Minamihara-cho, Shibuya, Tokyo, Japan
- - Established: September 2, 1922
- - Website: Tokyu
Join us for this innovative journey and help shape the future of Shibuya through playful creativity! Whether through a single idea or a collaborative approach, everyone has a voice in defining what Shibuya can be in this exciting digital age.