AndGAMER Launches First Flagship Store in Shibuya, Tokyo

AndGAMER Opens Its First Retail Flagship Store

On August 23, 2025, AndGAMER, a leading Japanese gaming device group based in Aichi Prefecture, will launch its first direct retail store, the AndGAMER Store in Shibuya, Tokyo. This new venture marks a significant shift from the company's primarily online sales approach to a more immersive in-person shopping experience.

A New Way to Experience Shopping

The AndGAMER Store is designed for gamers to test, listen, and acquire gaming devices. Customers will have the opportunity to explore the full range of products from the brands under AndGAMER, including Void Gaming, AIM1, and VIZARD CLUB, all in one convenient location. This initiative aims to enhance the understanding of device features and fit before a purchase is made, ensuring customers leave with the best gaming gear suited to their unique gameplay style.

1. Try Before You Buy

The store allows customers to physically test all products from the three brands. Whether it’s gaming controllers or peripherals, players can grasp the feel and functionality which can often only be appreciated in practice. This tactile experience is essential for gamers who want to ensure that their setup is perfect for their playstyle.

2. Expert Support Available

Knowledgeable staff members will be present to assist shoppers in navigating their options. These experts have a deep understanding of each product and can provide personalized recommendations based on individual gaming preferences. Additionally, customers can seek advice on overcoming gaming-related challenges they may face during gameplay.

3. A Hub for Gamers

The AndGAMER Store will serve as a new community hub for gamers, facilitating interaction and connection. The store plans to host events featuring gaming influencers and professional players, further enriching the local gaming culture.

Store Features

Upon entering the store, shoppers will find a stylish and contemporary layout housing various products from the three brands. The space is divided into dedicated sections for each brand:

Void Gaming Zone

This area showcases Void Gaming's custom controllers, known for their precision and quality. As a leading gaming controller brand in Japan, Void Gaming's product line is aimed at elevating users' gaming experiences through meticulous design and performance.