Srush Launches Japan's First DPO Service to Enhance Data Utilization Across Industries

Srush Launches a New Chapter in Data Utilization

In a significant development for the Japanese data landscape, Srush Inc., based in Shinagawa, Tokyo, has announced the launch of Japan's first Data Process Outsourcing (DPO) service, "データ活用まるなげくん" (Data Utilization Marunage-kun), alongside exceeding 300 companies utilizing its conversational data analysis AI agent, Srush AI. This move aligns with the company's vision to promote a data-driven Japan (データドリブンジャパン), setting the stage for enhanced data utilization across various sectors.

Srush AI Surpasses 300 Implementations

As part of its ambitious initiative known as "Vision 2030," Srush aims to make data utilization accessible to all. The Srush AI tool is designed to simplify data analysis with a no-code approach, allowing users to carry out everything from analysis to extracting insights seamlessly. The recent milestone of over 300 implementations demonstrates Srush’s impact, with coverage now spanning across 16 out of 20 major industrial categories in Japan, achieving an impressive industry coverage rate of 80%.

Understanding the Challenges of Data-Driven Management

Through its support for small and medium-sized enterprises (SMEs), Srush has identified that merely introducing tools is insufficient for achieving a data-driven management approach. Many organizations struggle with end-to-end data utilization processes, which often reveals core bottlenecks that hinder potential.

Prior to analysis, companies face challenges such as digitizing paper data, manually extracting data from legacy systems, and formatting data using Excel. Post-analysis processes include reporting and internal explanations, all of which require extensive man-hours and specialized skills. Moreover, companies often rely on key personnel who possess unique skills, such as Excel experts, placing them at risk of stagnation if those individuals become unavailable.

The fundamental issue is not just the lack of available tools but rather the inadequate human resources and disparities in skill and knowledge that create an unprepared environment for data promotion. Research indicates that up to 62.7% of SMEs cannot secure digital talent, leading to a situation where tools remain underutilized amid insufficient in-house expertise, thereby stagnating the PDCA cycle.

Introducing Japan's First DPO Service

In light of these challenges, Srush has unveiled the first comprehensive DPO service, "データ活用まるなげくん". This service covers all aspects of data utilization, from formulating data strategies and providing task execution support, including the digitization of paper data, to building technical frameworks and proposing initiatives based on analysis results. The service also emphasizes employee training and in-house capability development, providing a holistic solution to companies' data utilization challenges.

For further details on the service, visit Srush Data Utilization Marunage-kun.

Expansion with New Office in Nagoya

In March 2026, Srush broadened its operations by opening its Tokai office in Nagoya, Aichi Prefecture, following the establishment of its Kyushu office in April 2025. Nagoya, known for its industrial cluster and initiatives to enhance the startup ecosystem, hosts the STATION Ai, one of Japan's largest open innovation hubs, which accommodates around 1,000 participating firms. This location is designed to foster startup creation and collaboration among businesses, universities, and local governments, supporting innovation on multiple fronts.

Utilizing this rich environment, Srush aims to accelerate its efforts to empower data utilization in the Tokai region, further advancing the goal of a data-driven Japan.

With a three-office setup across Tokai, Kyushu, and Tokyo, Srush is committed to supporting data utilization efforts on a nationwide scale.

Conclusion

Srush Inc. is dedicated to making data accessible to everyone with initiatives that not only introduce innovative tools like Srush AI and comprehensive DPO services but also address fundamental challenges faced by SMEs in their journey toward becoming data-driven. As they expand their services across Japan, the company's efforts are poised to transform the data landscape and foster a culture of effective data utilization.

For a free consultation regarding data utilization, interested parties can visit the following link: Contact Srush for Consultation.