#Japan #Tokyo #Soy Protein #IT ALL NATURAL #Charm Oil

Get Ready for Valentine's Day with IT ALL NATURAL's New Charm Oil

As Valentine's Day approaches, the excitement in the air is palpable, especially at IT ALL NATURAL! This leading brand, established by Hollywood Co., Ltd. in Roppongi, Tokyo, is set to unveil its limited edition IT ALL NATURAL Charm Oil. Available from January 28 to February 5, 2026, shoppers will find this fantastic product showcased at Isetan Shinjuku's Beauty Apothecary located on the B2 floor of their main building.

Exclusive Launch: IT ALL NATURAL Charm Oil

The IT ALL NATURAL Charm Oil comes in an elegant 50mL bottle and is priced at 4,290 yen (tax included). This delightful new addition to the brand's lineup promises to encapsulate the essence of nature through its unique blend of scents and textures. At the Isetan booth, customers will be able to experience the product firsthand, allowing them to immerse themselves in the soothing and charming atmosphere that IT ALL NATURAL has cultivated.

The space is designed to evoke warmth and serenity, making it the perfect stop for anyone looking to enhance their beauty regime ahead of this romantic holiday.

Engage with Beauty Experts

On weekends during the popup event, IT ALL NATURAL will also be offering a hair diagnosis event. Scheduled for January 28 (Wed), January 31 (Sat), and February 1 (Sun), visitors can consult beauty specialists such as Anna Sakou, a Well-Being Beauty Specialist, and Naruyasu Shindo, a Beauty Specialist from Hollywood, to receive personalized hair care insights.

This unique aspect of the event allows participants to elevate their understanding of hair care routines, making it both educational and enjoyable.

Explore New Products

In addition to the Charm Oil, IT ALL NATURAL is also showcasing its newly upgraded SOY PROTEIN beauty + line. The innovative product, now enriched with new ingredients, includes a variety of hair care items designed for rejuvenation and vitality, perfect for the season of love.

Other standout products include disappointing essentials for hair care, available for 3,960 yen (tax included) each:

• - Lively Oil (50mL)
• - Lively Oil Deep (50mL)
• - Lively Balm
• - Feel Freedom Scalp Tonic ME 07 (150mL) priced at 6,050 yen (tax included).

Delicious Samples Available

For those craving a tasty treat, don’t miss out on the samplings available featuring the SOY PROTEIN beauty + line. The brand has collaborated with KEITAMARUYAMA to introduce delightful cube snacks and trial kits. Enjoy various flavors of the revitalized SOY PROTEIN beauty +:

• - Kinako Trial (20g)
• - Chai Trial (20g)
• - Sake Trial (20g)

All three flavors can be packaged together for 1,998 yen (tax included).

For an indulgent snack experience, try the Kinako & Pistachio Cube Snacks (70g) also priced at 1,998 yen (tax included). This plant-based protein treat satisfies cravings with its crunchiness, offering a harmonious taste of pistachio and the gentle flavor of kinako. They also make for a charming gift!

Conclusion

In conclusion, mark your calendars for this exciting event at Isetan Shinjuku! IT ALL NATURAL will not only cater to your beauty needs but also provide a delightful shopping experience filled with innovation, expert advice, and delicious snacks. Celebrate this Valentine's Day with a touch of nature and self-care at IT ALL NATURAL's special popup!

Event Details:

• - Where: Isetan Shinjuku Main Building, B2 Beauty Apothecary, Tokyo, Japan
• - When: January 28 - February 5, 2026
• - Address: 3-14-1 Shinjuku, Shinjuku City, Tokyo

Get ready to pamper yourself or surprise your loved ones with these nourishing products — the perfect Valentines gift awaits!