#Japan #Tokyo #Seven-Eleven #Mitsui Sumitomo #Olive

Olive Day Campaign 2026: Supporting Your Wallet!

As the scorching summer heat continues to affect our daily expenses, Mitsui Sumitomo Bank is excited to announce the second phase of the "Olive Day" campaign, which started on August 3, 2026, and will continue until September 2. The campaign aims to provide valuable support to Olive users by offering free coupons redeemable at Seven-Eleven stores across the nation.

Overview of the Olive Day Campaign 2026

The "Olive Day" initiative is specifically designed for Olive members who enroll and opt-in to receive promotional emails during the campaign period. Participants will receive a free coupon exchangeable for a product, specifically the "Seven Premium Waffle Cone Rich Milk." This is part of an ongoing effort to help customers handle the increased expenses commonly associated with the summer heat.

The first phase of the campaign included a free coupon for one item from the popular "Häagen-Dazs." Following the success of the first phase, the current phase features tasty options like the Waffle Cone. Notably, those who participated in the first phase do not need to reapply; they will automatically be eligible for the second phase, while new participants are encouraged to sign up before the September 2 deadline.

Understanding the Rationale Behind the Campaign

The dilemma of increased spending during summer is well documented. Research by Teikoku Databank indicates a rise in household expenses by approximately 3,512 yen per month due to the heat. Individuals tend to spend more on cooling products like drinks and ice cream and may indulge in eating out to cope with the heat. With summer vacations leading to travel, leisure activities, and purchases of home appliances, household budgets can become strained.

Mitsui Sumitomo Bank acknowledges these unique challenges of summer spending and firmly believes in supporting Olive users during this season of high expenses. The Olive Day campaign promotes practical savings on essential purchases while encouraging users to take advantage of mobile payment solutions to maximize their overall financial experience.

Olive Day Campaign Specifics

• - Campaign Name: Olive Day - Everyone's Eligible! Receive free coupons usable at Seven-Eleven stores.
• - Benefits: A coupon for 130 yen off any cup of Seven Café coffee. Remember, certain conditions enforce limits on coupon use, such as expiration dates and applicability depending on store location. All specific details can be referenced on the campaign page.
• - Entry Period: August 3, 2026, to September 30, 2026.
• - Participating Stores: Nationwide Seven-Eleven locations (some exclusions may apply).

To participate, individuals should have an Olive account, enroll in the campaign during the designated enrollment period, set up promotional email permissions within the Mitsui Sumitomo Bank app, and await the free coupon delivery via email. For those who fulfill these conditions, the coupons will be sent out on designated Olive Days, valid until expiration. It's crucial to ensure the email account is active and set up to receive these important communications, as missed emails cannot be resent.

Additional Deals for New Olive Users

For newcomers, Olive Day also features exclusive promotions for first-time Olive account applicants. New users can enjoy additional valuable coupons for popular dining chains like Sukiya and Pizzala when signing up. This dual promotion is specially created to help customers enjoy affordable and delightful meals throughout the rest of summer.

• - Sukiya Campaign: Users signing up between September 1 and October 30 can avail of a coupon worth 2,000 yen (500 yen per coupon, up to four coupons).
• - Pizzala Campaign: New users within the participation scope can claim a coupon worth 2,500 yen for use at related restaurants.

Olive, launched in March 2023, aims to streamline various financial operations via its app, including banking, card payments, finance, and more. Mitsui Sumitomo Bank continues to enhance the Olive platform, incorporating user feedback to improve services and create a user-friendly experience.

For more information on Olive and the services offered, please visit the Mitsui Sumitomo Bank website.

Conclusion

The Olive Day campaign represents an innovative approach to reducing the financial impact of summer heat. With free coupons and additional promotions available, Olive users are encouraged to participate, making the most out of their daily expenses while enjoying the summer season responsibly.