#USA #New York #Fiamma #Ferragamo #Maximilian Davis

Ferragamo Introduces Fiamma: A Fragrance of Elegance and Heritage

On April 4th, 2025, Ferragamo debuted Fiamma, its inaugural women's fragrance, under the creative vision of Maximilian Davis. This remarkable scent is not just a fragrance but a representation of the modern woman's spirit, embodying a fresh and genuine take on the luxury brand's legacy. Fiamma’s name, meaning "flame," symbolizes the light and inspiration that women harness as they express their true selves, refreshed with energy and vitality.

Fiamma is designed to intertwine Ferragamo's rich heritage with a contemporary flair. The scent opens with the sweet juiciness of white pear, introducing a symphony of floral and woody notes that evoke sophistication. The heart reveals a vibrant floral essence of gardenia, enriched with creamy and green sensations that celebrate the beauty of nature. It is a fragrance crafted for the strong, sophisticated woman, reflecting a harmonious balance between tradition and modernity.



Captured by renowned photographer Mario Sorrenti amidst the scenic hills of Florence, the Fiamma campaign features model Karolina Spakowski, who personifies the vitality and sensuality that Fiamma represents. The imagery invites women to walk their own path with confidence, guided by the flame that burns within them.

The bottle itself is a work of art, showcasing a signature organic shape finished in radiant, high-shine gold. This design reflects pure luxury and sophistication, complete with a striking cut-out detail on the cap that pays homage to Ferragamo's artistic devotion and craftsmanship. The red logo, reminiscent of the flame, combined with an engraved “F” on the cap serves as a powerful visual statement of the Fiamma woman.

In collaboration with principal perfumer Clement Gavarry, Fiamma has been crafted using over 80% biodegradable ingredients, demonstrating Ferragamo's commitment to sustainability and environmental responsibility. The fragrance is also designed to be fully refillable in its 100ml version, allowing customers to reduce waste while also indulging in luxury.

Set against the backdrop of Florence, the birthplace of Salvatore Ferragamo's dream, Fiamma speaks to an everlasting legacy. The charm of the city, coupled with the enchanting visuals, portrays the essence of the Ferragamo woman—light, positivity, and femininity—brought to life through mesmerizing lighting and dance.

Pricing and Availability

• - Fiamma Eau de Parfum 3.4 oz/100 ml: $140
• - Fiamma Eau de Parfum 1.8 oz/55 ml: $105
• - Fiamma Eau de Parfum 1.0 oz/30 ml: $75

In a world striving for authenticity and elegance, Ferragamo Fiamma sets a new benchmark for women’s fragrances, promising not only to tantalize the senses but also to empower the spirit of every woman who wears it.

This innovative fragrance reiterates Ferragamo’s dedication to blending the old with the new, crafting a timeless essence that continues to resonate with modern sensibilities. As the Fiamma woman navigates her journey, she carries the flame of self-expression and elegance, ignited by this extraordinary union of scent and heritage.