Nutella Ice Cream Makes Its National Debut in U.S. Freezers
Wells Enterprises has officially announced the nationwide launch of Nutella Ice Cream, a delicious treat that brings the iconic hazelnut-cocoa flavor into the ice cream aisle. Known for its rich texture and delightful taste, Nutella has been enjoyed by fans for over sixty years, and its new ice cream form is likely to attract a whole new fanbase.
This new offering is the only ice cream made with real Nutella, ensuring that fans can enjoy the classic flavors they love in a completely new way. Available in both 14 fluid ounce containers and single-serve cones, Nutella Ice Cream is crafted to deliver an indulgent treat whether enjoyed at home or on the go. The 14-ounce containers feature a smooth and creamy blend with layers of Nutella throughout, making it perfect for sharing during leisurely evenings. Retailing for around $4.36, depending on the retailer, this delightful dessert aims to satisfy cravings at a reasonable price.
For those seeking a quick and satisfying experience, the 3.04 ounce single-serve cones offer a premium treat encased in a crispy wafer cone, making it an ideal option for on-the-go enjoyment. Each 4-pack of cones is available for a suggested price of $5.47.
Wells Enterprises’ Senior Vice President of Nutella, Noah Szporn, shared his excitement for the product's launch: "Nutella has been a beloved part of people's lives for more than 60 years, and bringing it to the freezer aisle is a milestone moment fans have been waiting for. We can't wait for them to enjoy the iconic taste they love in a whole new way."
Accompanying the launch is the 'Freezer Fridays' promotional event, which runs through the end of May. Fans of Nutella Ice Cream have the chance to win free products by tagging friends in social media posts associated with the giveaway. This campaign underscores the company's commitment to engaging directly with its audience and celebrating new product moments.
Wells Enterprises, the largest privately-held ice cream maker in the U.S., has a rich history dating back to 1913. Based in Le Mars, Iowa (known as the Ice Cream Capital of the World), the company produces over 200 million gallons of ice cream annually. Previously, they have been known for their popular brands like Blue Bunny® and Halo Top®.
Nutella itself originated in Italy in 1964, quickly gaining international acclaim. It is now available in over 160 countries, delighting millions with its signature hazelnut flavor and diverse product offerings. Nutella continues to maintain a commitment to quality by using high-quality ingredients and a meticulous production process, ensuring each bite meets fan expectations.
Wells Enterprises operates as a part of the Ferrero Group and has successfully integrated beloved brands into their lineup, further enhancing their product offerings. As the introduction of Nutella Ice Cream marks a new chapter in their story, fans eagerly await to indulge in this nationwide phenomenon. Keep an eye out for Nutella Ice Cream in your local freezers and enjoy this delightful new treat as it becomes a part of everyday snacking for many.
For those interested in checking out Nutella Ice Cream and particularly the promotion events associated with it, further information is available on their social media platforms and official website. With such an exciting launch, it looks like everyone can find a reason to celebrate with Nutella Ice Cream this summer season.