Cambridge's Revolutionary AI Tool Transforms Wealth Management
In an impressive leap forward for the wealth management sector,
Cambridge Investment Research, Inc. has successfully launched an innovative, fully agentic AI-driven tool designed specifically to expedite the account-opening process. This breakthrough technology is set to revolutionize how financial professionals manage their workflows, particularly in onboarding new clients.
Traditionally, the process of opening an account involved a small team dedicating over nine days to complete the necessary tasks. However, thanks to the new AI tool, this time has been dramatically shortened to just
17 minutes—a staggering reduction that underscores the capabilities of advanced technology in enhancing operational efficiency. As reported through internal testing, this AI solution maintains accuracy and precision levels that meet or then some, those of human associates.
A New Era of Productivity
Sean Van Moorleghem, Executive Vice President and Chief Technology Officer of Cambridge, emphasized the importance of this development: “With agentic AI, wealth management advisors and their associates can spend less time on repetitive administrative tasks. Our objective is to augment their capabilities, thereby allowing them to focus on providing high-quality, personalized service to an increasing number of clients.”
These sentiments reflect the company’s overall strategy to integrate innovative solutions into their operational processes without displacing human associates. Instead, the goal is to empower them, providing the necessary tools to improve both productivity and service quality. Van Moorleghem highlighted the sustained efforts of their team to collaborate with AI experts for product development, ensuring thorough beta testing and refining of the tools to reach optimal accuracy levels.
Expanding the Tool's Capabilities
As of now, the digital associates’ functions are specific to direct account openings. However, Cambridge is already in the pipeline to expand the capabilities of the agentic AI with features that include brokerage account openings. The company envisions a future in which an integrated workforce of human and digital associates will enhance the service delivery across the board. Such an approach resonates perfectly with financial advisors who are keen on streamlining operations without compromising personalized attention to clients.
Valarie Vest, Executive Vice President and Chief Experience Officer at Cambridge, remarked on the timing of this advancement: “It couldn't come at a better time.” The firm is experiencing remarkable success in recruitment, and the presence of this productive tool supports rapid onboarding while ensuring that hands-on guidance remains devoted to more complex client transition needs.
In a remarkable statistic, this tool can generate the same output as a year's worth of account-opening efforts in just a
two-hour span. This striking capability significantly benefits the Cambridge team, allowing them to prioritize relationship building with advisors and engage in activities that add genuine value to their client offerings.
Capitalizing on Innovation
The investment in this innovative technology reflects Cambridge’s commitment to enhancing their company culture while prioritizing the level of support owed to their advisors. Vest mentioned the inspiring work of their technology team, positioning the firm to achieve even greater heights in service excellence, encouraging associates to expand their skillsets while fostering collaboration.
About Cambridge
Cambridge Investment Research, Inc., established to serve independent financial professionals, is dedicated to preserving internal control while offering broad alternatives in advice, growth, technology, and independence. The company's vast reach includes the corporate RIA Cambridge Investment Research Advisors, Inc., and the independent broker-dealer Cambridge Investment Research, Inc., which is a member of
FINRA/SIPC and ranks among the largest independent broker-dealers in the U.S.
In conclusion, Cambridge Investment Research's launch of this cutting-edge AI tool marks a significant transformation in how wealth management operates, heralding a new chapter defined by enhanced efficiency, improved accuracy, and a focus on personal client relations. With continued investment in technology, Cambridge positions itself at the forefront of innovation in financial services.
For more information, please contact:
Jeff Wulf
Senior Vice President, Cambridge
Email:
[email protected]
Phone: 800-777-6080.