#Japan #Tokyo #CarFrontia #AnotherRoot #maintebridge

Transfer of Operations for AnotherRoot and maintebridge

In a significant development for the automotive care industry, CarFrontia, led by CEO Atsushi Kobayashi, has announced that the operations of their brands, AnotherRoot and maintebridge, will be transferred to their parent company, Mitsubishi Corporation Energy, effective July 1, 2025.

Overview of Both Brands

AnotherRoot provides a comprehensive procurement site for business customers, specializing in automotive care products. With approximately 15,000 member stores and over 40,000 items in their inventory, AnotherRoot covers everything necessary for store operations, from tires, car wash agents, machinery, to promotional products. Their financial plans allow for end-of-month settlements with subsequent month payments, and they ensure quick responses through immediate shipping options. Furthermore, their after-sales service includes tire puncture guarantees and thorough maintenance support. They also offer engaging video product introductions and dedicated customer support to assist in procurement activities effectively.

maintebridge, on the other hand, connects an online tire purchasing ecosystem with physical real-world stores, boasting around 4,300 shops participating in their tire fitting service. This service sends customers who buy tires online to affiliated local stores for installation. There are no fees for membership, and the benefits encompass attracting new customer segments, expanding customer bases within local markets, and aiding in the cross-selling of various products. The network of partner e-commerce sites is also rapidly growing, thereby enhancing service offerings for both consumers and retailers.

Background and Future Plans

Since their inception, both AnotherRoot and maintebridge have consistently grown their network of member stores. The forthcoming transfer of operations is designed to amalgamate CarFrontia's expertise in digital business with Mitsubishi Corporation Energy's strengths in retail support, aiming to further improve service offerings for their partner stores.

CarFrontia will remain focused on enhancing digital service systems and will continue to commit to supporting customers in achieving a more enriching automotive lifestyle.

The decision for this transition reflects a strategic move designed to provide even more robust support and resources to their affiliated partners. The strength of working alongside Mitsubishi Corporation Energy is expected to usher in a new era of innovation and efficiency.

Contact Information

For inquiries regarding AnotherRoot, members can reach the exclusive support hotline at 0120-097-117, available from 10:00 AM to 6:00 PM (excluding Sundays and holidays). Those who are not members can find more information by visiting AnotherRoot's contact page.

For maintebridge inquiries, members can call the dedicated line at 0120-745-022, while non-members can learn more by visiting maintebridge's website.

This transition marks a pivotal moment for both companies, and with continued dedication to excellence and innovation in automotive service, they are well positioned for a successful future.