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Celebrating Excellence: Winners of the TLFT 2025 Awards Announced

On June 12, 2025, iResearch Services proudly revealed the winners of the prestigious TLFT 2025 Awards at the annual Thought Leadership for Tomorrow event held in the vibrant setting of NeueHouse Madison Square, New York City. This awards ceremony honors the remarkable contributions of organizations that lead through innovative thought and strategic impact.

Recognition of Thought Leadership

The TLFT Awards aim to celebrate excellence in thought leadership across various industries, spotlighting the significance of strategic ideas that foster both commercial success and societal good. This year's distinguished winners were Accenture, KPMG, and Elsevier, recognized for their cutting-edge concepts and measurable impacts, selected from a competitive field.

Award Categories and Winners

The awards were well organized, featuring several categories that highlight specific areas of achievement. Here is a look at the notable winners:

• - Thought Leadership Brand Elevation Award: KPMG received this accolade for their innovative AI Blueprint campaign, which remarkably boosted audience engagement by 74% and enhanced positive brand perception by 41% through interactive content and strategic outreach.

• - Thought Leadership Commercial Excellence Award: Accenture took home this award for their groundbreaking Technology Vision 2025 project, linking it to $1.4 billion in generative AI bookings and $600 million in actualized revenue with its proactive research and sales alignment.

• - Thought Leadership Industry Catalyst Award: Elsevier's framework, 4th Generation University, influenced substantial public investment in the higher education sector, including a substantial €2.51 billion allocated to Project Beethoven.

• - Thought Leadership for Sustainable Development Award: Again going to Accenture, their Destination Net Zero initiative set a benchmark for sustainability across 2,000 companies, aiding decision-makers in effectively measuring their carbon footprint and advancing climate initiatives.

• - Thought Leadership Storytelling Award: Accenture's Human+Machine, a book that delves into the symbiotic relationship between AI and human collaboration, was recognized. It has resonated worldwide, selling over 80,000 copies, showcasing its compelling narrative backed by extensive research.

The Importance of Recognizing Thought Leadership

Madelaine Oppert, SVP of Global Marketing at iResearch Services, emphasized that the TLFT Awards extend beyond merely recognizing quality content; they serve to honor strategic thought leadership that yields tangible results in today’s complex business landscape. The winners in 2025 have undoubtedly established a new standard for what impactful thought leadership entails.

Independent Evaluation

Each award submission underwent scrutiny by an independent panel of industry specialists who evaluated them based on originality, clarity, impact, and alignment with both business and societal priorities. This thorough assessment ensures that only the most deserving organizations receive recognition for their contributions.

About the TLFT Awards Program

The TLFT Awards belong to the annual Thought Leadership for Tomorrow initiative, a platform established by iResearch Services to acknowledge and inspire industry change, leveraging thought leadership as a pivotal tool for influencing business practices and achieving impactful results.

The event wrapped up with visual highlights, winner interviews, and campaign reels, showcasing the best in thought leadership and its significance in shaping the future. For more insights and to view the highlights from the awards ceremony, visit this link.

As organizations strive to develop impactful ideas, the TLFT Awards remain a beacon of excellence in the ever-evolving business landscape, encouraging a culture of innovative thought leadership that drives change across industries.