#Japan #Minato #Insurance Awards #Funeral Insurance #SBI Iiki

SBI Iiki Short-Term Insurance Achieves Recognition in 2026 Lify Awards

SBI Iiki Short-Term Insurance Co., based in Minato, Tokyo, is proud to announce that its funeral insurance product has clinched the first place in the funeral insurance category of the 2026 Lify Insurance Awards. This prestigious accolade, awarded by Sasuke Financial Lab, highlights the company’s commitment to providing accessible insurance options to its clients.

The Lify Awards are determined based on the number of new contracts established within a specified period, running from January 1 to December 31, 2025. The recognition for SBI Iiki’s funeral insurance product for two consecutive years showcases its appeal, particularly for individuals looking to plan their end-of-life considerations wisely. With the coverage available until the age of 84 and customizable insurance amounts that can suitably cover funeral costs starting from 1 million yen, the product has garnered significant support from customers.

The award comments noted: “The SBI Iiki Short-Term Funeral Insurance stands out for its inclusivity, allowing applications up to age 84, and provides the clarity and affordability that consumers seek in their end-of-life planning.”

In addition to success in the funeral insurance category, SBI Iiki also ranked second in several other categories, including chronic illness death insurance and long-term care insurance. These accolades reflect the company's expanding support and trust among insurance consumers. The awards received are as follows:

• - Funeral Insurance Category: 1st Place - SBI Iiki Short-Term Funeral Insurance
• - Chronic Illness Death Insurance Category: 2nd Place - SBI Iiki Short-Term Death Insurance for Individuals with Pre-existing Conditions
• - Term Medical Insurance Category: 2nd Place - SBI Iiki Short-Term Medical Insurance
• - Chronic Illness Medical Insurance Category: 2nd Place - SBI Iiki Short-Term Medical Insurance for Individuals with Pre-existing Conditions
• - Long-Term Care Insurance Category: 2nd Place - SBI Iiki Short-Term Long-Term Care Insurance
• - Overall Recognition in Life Insurance Category: 2nd Place - SBI Iiki Short-Term Funeral Insurance; 3rd Place - SBI Iiki Short-Term Death Insurance for Individuals with Pre-existing Conditions

SBI Iiki Short-Term Insurance's success in the awards further validates its mission to meet customer needs with products that provide peace of mind at an affordable price. The company is committed to developing and delivering excellent insurance products and services that resonate with clients’ desires for accessible coverage.

About the Lify Insurance Awards 2026

The Lify Insurance Awards evaluate all 27 types of life and non-life insurance categories, announcing a total of three winners in each category based on business contract volumes as recorded through Sasuke Financial Lab’s dedicated portal (URL: https://lify.jp/ranking/award2026/). The collected data focuses on insurance products newly contracted within the period from January 1 to December 31, 2025.

It’s important to note that products may be omitted from rankings if they are discontinued during the collection period, and any changes to product specifications do not affect the overall assessment.

About SBI Iiki Short-Term Funeral Insurance

SBI Iiki Short-Term Funeral Insurance is designed to provide policyholders with peace of mind regarding funeral expenses and family support in the unfortunate event of a loss. Applicants can enroll up to the age of 84, with coverage lasting until the age of 100 to ensure comprehensive protection during later stages of life.

For more information, please visit our website: SBI Iiki Life Insurance.

Company Overview

• - Company Name: SBI Iiki Short-Term Insurance Co.
• - Location: 1-6-1 Roppongi, Minato, Tokyo
• - Founded: July 3, 2007
• - Capital: 286 million yen
• - Business Type: Short-Term Insurance [Kanto Finance Bureau Registration No. 8]

SBI Iiki operates under the umbrella of SBI Insurance Group, a publicly traded company on the Tokyo Stock Exchange. Our primary focus is on developing easy-to-understand insurance products at affordable prices, aiming to provide our clients with security and tranquility throughout their lives.

For more details, visit: SBI Iiki Insurance.