#Japan #Tokyo #FOX BROTHERS #English Flannel #D.R.HARRIS

A Timeless Collaboration: The Launch of 'English Flannel' Cologne

The world of fragrances welcomes a new gem with the launch of 'English Flannel', a collaboration between two prestigious British brands: D.R.HARRIS and FOX BROTHERS. This exclusive cologne is set to make its debut in Japan on December 7, marking a significant moment for fragrance enthusiasts. It will first be available at VULCANIZE LONDON in Aoyama, Tokyo, and through the official online store of E.F. International, before being rolled out nationwide on February 1, 2026.

History and Heritage Behind the Scent

D.R.HARRIS, recognized as London's oldest pharmacy, boasts a rich history that dates back to 1790. Founded by brothers Henry Harris and Daniel Rotely, D.R.HARRIS has consistently provided high-quality grooming products to various generations, including royal families. The scents that define the brand, including their notable Eau de Portugal, inspire this new fragrance.

On the other hand, FOX BROTHERS, a renowned wool textile manufacturer established in 1772, is celebrated for its commitment to craftsmanship and quality. The new cologne, 'English Flannel', embodies the essence of traditional British flannel, turning its texture into a beautiful scent.

The Scent Profile of 'English Flannel'

Crafted to celebrate the 250th anniversary of FOX BROTHERS, 'English Flannel' uniquely interprets British flannel through a citrus lens. The aroma features a vibrant blend of orange peel, bergamot, mandarin, and lemon, resulting in a refreshing yet sophisticated scent profile.

• - Fresh and Elegant: This fragrance offers a classic aura with a modern touch, making it suitable for a variety of occasions, whether formal or casual.
• - Clean and Deep: The signature citrus notes perfectly capture the warmth, softness, and refinement associated with flannel, making it a versatile addition to anyone’s fragrance collection.
• - Unisex Appeal: With its well-balanced composition, 'English Flannel' can be enjoyed by individuals of any gender, seamlessly fitting into everyday life—from office wear to weekend outings.

Product Details

The 'English Flannel' cologne will be available in three sizes:

• - 2ml: ¥990 (tax included)
• - 50ml (boxed spray): ¥15,400 (tax included)
• - 100ml: ¥19,800 (tax included)

Where to Buy

For those intrigued by this new fragrance, 'English Flannel' will first be made available at VULCANIZE LONDON, along with the online store of E.F. International. Moving forward, it will also be stocked at lifestyle shops and select retailers nationwide, ensuring accessibility for all fragrance aficionados.

D.R.HARRIS continues to hold its royal warrants, receiving endorsements from both Queen Elizabeth and King Charles, further underscoring the brand's prestige and commitment to quality.

In conclusion, the launch of 'English Flannel' signifies more than just a new scent; it invites users to experience a part of British heritage, encapsulated in a bottle. Join the journey of scent and tradition with this remarkable new release, embodying both luxury and history in each spray.