#United States #Portland, Oregon #United Real Estate #Pacific Northwest #MORE Realty

United Real Estate Expands Its Network

United Real Estate has made headlines by welcoming MORE Realty, a leading brokerage based in Portland, Oregon, into its national network. This strategic move allows United to establish a foothold in Nevada and New Mexico, expanding its reach to a total of 34 states and boosting its operational presence to 170 offices, supported by over 22,000 agents.

Founded by Denise and Paul Knighton in 2015, MORE Realty has grown exponentially, now boasting 900 agents across four states. This rapid progress has positioned them as the largest brokerage in Oregon. The Knightons will maintain ownership and the identity of MORE Realty, while leveraging United’s extensive resources to further their growth objectives. The partnership aims to significantly increase the number of clients served within the next three to five years.

Why MORE Realty Chose United

Paul Knighton, the President and CEO of MORE Realty, emphasized that the decision to join United was driven by the quality of individuals within the organization and a sense of trust. He explained, "It’s all about the people we will collaborate with and the opportunities we now have for our agents. The talent and resources from United will collectively propel us toward greater achievements."

Knighton highlighted that having access to United's purchasing power is another critical factor in the merger. With this enhanced capacity, they can provide better support, tools, and opportunities for their agents. Denise Knighton, Vice President of MORE Realty, expressed excitement about utilizing United’s innovative Bullseye Cloud-Based Productivity Platform, which simplifies the user experience for agents. The platform allows seamless access to essential tools, significantly improving workflow efficiency. Additionally, the National Referral Network stands out, connecting clients with trusted agents nationwide, easing the transaction process and allowing their team to focus on client service.

The Vision for Future Growth

Dan Duffy, CEO of United Real Estate Group, conveyed the shared values that facilitate this partnership: a commitment to the well-being of communities and individuals. He expressed enthusiasm for integrating MORE Realty into the United network, aligning the brokerage's values rooted in compassion and community care with their mission to foster growth and success for all partners involved.

As MORE Realty transitions into the United network, its culture of care and dedication serves as a powerful motivator for continued excellence. Rick Haase, United Real Estate President, also acknowledged the synergy between the two entities, asserting that their combined efforts and resources promise to catalyze significant growth.

This partnership with MORE Realty is emblematic of United’s recent strategic movements, including the addition of Premiere Plus Realty from Florida, showcasing their aggressive expansion approach within the real estate landscape. As United Real Estate continues to evolve, it remains focused on equipping its partners with the resources and innovations that promote the best outcomes for clients and brokers alike. The incorporation of MORE Realty into the network is anticipated to drive a tide of collaborative growth that will redefine standards within the real estate market.

Conclusion

With the strings of ambition and resilience woven deeply into its foundation, MORE Realty’s new alliance with United Real Estate is not just a business expansion; it represents a shared vision for a forward-thinking, resource-rich real estate future. More details regarding their forthcoming expansion into further states are expected to unfold soon, creating an even broader landscape for their thriving agents. As this union takes shape, it ultimately underscores the vitality and dynamism of the real estate industry, paving the way for new ventures and opportunities.