#USA #Warsaw #OrthoLazer #laser therapy #Kenneth Hancock

Kenneth Hancock Takes Charge as CEO of OrthoLazer

On December 9, 2025, OrthoLazer, a prominent network of orthopedic wellness centers, announced the appointment of Kenneth (Kenny) Hancock as their new Chief Executive Officer. This strategic shift in leadership aims to galvanize the company's mission of providing advanced, non-invasive pain management solutions using cutting-edge laser therapy technology. In a landscape increasingly focused on alternative treatments for pain and inflammation, OrthoLazer distinguishes itself by its commitment to non-medicated, effective therapy options.

Strengthening Leadership and National Expansion

the leadership lineup includes not only Hancock but also founder Dr. Scott Sigman, President Rod Mayer, and CFO Dan Stichter. This tight-knit team has a shared history of collaboration, with Hancock and Mayer working together for over four decades in the healthcare sector. Their combined expertise ensures that OrthoLazer can navigate its ambitious expansion strategy while maintaining a consistent quality of care.

Rod Mayer emphasized the importance of teamwork, stating, "Kenny's experience in building physician-led healthcare companies adds immense value to our mission. Our unified approach is geared towards enhancing patient experiences and expanding access to orthopedic wellness across various communities."

A Journey Through Healthcare

Kenny Hancock brings with him a wealth of experience, having co-founded multiple healthcare ventures, including OrthoLink Physicians Corporation and Surgical Alliance Corporation. His extensive background in establishing physician partnerships and outpatient care models across the United States aligns perfectly with OrthoLazer's mission of delivering exceptional patient-focused care.

Interestingly, this leadership change comes as OrthoLazer rounds out a significant transition from a franchise model to a company-owned structure. This evolution was initiated to elevate standards of quality, ensure cohesive branding strategies, and expedite nationwide growth. By establishing a corporate headquarters and flagship wellness center in Warsaw, Indiana—a city celebrated as the "Orthopedic Capital of the World"—OrthoLazer is poised to amplify its presence in the healthcare landscape.

Advancing Pain Management

With a specialized focus on laser therapy, OrthoLazer utilizes a state-of-the-art FDA-cleared Class IV laser that targets specific wavelengths of light to mitigate pain and inflammation, providing an innovative alternative to conventional treatments. The organization under Hancock's leadership aims not just to grow, but also to promote responsible and effective pain management aligned with CDC and AAOS guidelines that highlight non-opioid options.

According to Kenny Hancock, the goal is straightforward: "We're expanding access to effective, prescription-free pain relief while ensuring a personalized experience for every patient from their initial visit through their recovery. We prioritize partnerships with healthcare organizations committed to providing exceptional care."

The Road Ahead

As OrthoLazer prepares for its future, the company anticipates running nearly 20 locations by year-end 2025, with aspirations to surpass 100 centers nationwide in the long run. The focus remains on accessibility and innovation within orthopedic wellness, as the company aims to become a household name in laser therapy treatment across the United States.

In summary, the appointment of Kenneth Hancock as CEO marks a new chapter for OrthoLazer as it continues its journey of expanding its footprint in the healthcare industry. The emphasis on non-invasive, effective pain relief holds the promise of transforming lives while mitigating the reliance on traditional medication-based treatments. OrthoLazer stands firm on its commitment to lead in the realm of orthopedic wellness, ensuring every patient receives the highest standards of care.