Exciting New ChiiKawa Bakery Pop-Up Shop Opens in Harajuku's Laforet

ChiiKawa Bakery Pop-Up Shop Opening in Harajuku

On March 14, 2026, a special pop-up store dedicated to ChiiKawa Bakery merchandise will open at Laforet Harajuku, one of Tokyo's iconic shopping destinations. This venture, managed by LTR Company, a subsidiary of CL Holdings, aims to bring delight to fans of ChiiKawa with a wide array of adorable products.

What to Expect Inside the Store

The pop-up shop will feature a charming pink-themed interior, adorned with exclusive illustrations created specifically for ChiiKawa Bakery. Visitors will be greeted by the cute and approachable aesthetic that characterizes ChiiKawa’s universe.

Among the plethora of merchandise on offer, customers will find trays and cookie cans featuring the beloved characters ChiiKawa, Hachiware, and Usagi in their bakery outfits. These items are designed to add a touch of joy to daily meals and snacks. Additionally, there will be an assortment of delightful treats perfect for gift-giving, including beautifully packaged tea cans, candies, bread, rusk, and financier.

As fans engage with the wide variety of products, they are encouraged to immerse themselves in the whimsical world of ChiiKawa. The shop promises to be a place where visitors can forget their worries and enjoy a delightful shopping experience surrounded by their favorite characters.

The Charm of ChiiKawa

ChiiKawa is a popular comic series illustrated by Nagano, featuring the heartfelt and sometimes challenging lives of characters such as ChiiKawa and his friends, Hachiware and Usagi. The stories are known for being fun, bittersweet, and often depicting the struggles of everyday life in an endearing way.

The brand has expanded significantly since its debut, branching out into merchandise, collaboration cafes, and corporate partnerships. Kodansha publishes the ChiiKawa manga series, with seven volumes currently available. Additionally, a TV anime adaptation of ChiiKawa has been airing since April 2022 on Fuji TV's “Mezamashi TV.” Fans of the series can look forward to the upcoming theatrical release of “ChiiKawa: The Secret of the Mermaid Island” scheduled for summer 2026.

Shop Details

- Store Name: ChiiKawa Bakery Pop-Up Shop
- Address: Laforet Harajuku B1F, 1-11-6 Jingumae, Shibuya-ku, Tokyo, 150-0001
- Hours: 11:00 AM - 8:00 PM
- Closed Days: Open year-round (subject to changes during February and August)

Visitors can enter the store without reservations, though entry regulations may be in place during peak hours to ensure a pleasant experience for everyone.

Special Promotions

As part of the opening celebration, customers spending over 2,200 JPY will receive an exclusive shopping tag (one design only) to take home as a memento of their visit.

New merchandise includes exciting products like:

- Squeeze Toys (ChiiKawa, Hachiware, Usagi) at 990 JPY each
- Trays (Various designs) starting at 1,980 JPY
- Mini Trays at 1,210 JPY
- Sugar packs and coffee pouches ranging from 1,200 to 1,800 JPY

In conjunction with the pop-up shop, additional items will also be available through the official online store for ChiiKawa Bakery. This expansion allows fans to enjoy their favorite character goods not just in-store but from the comfort of their homes.

For those interested in keeping up with the latest ChiiKawa news, follow their social media pages for updates and promotions:

Embark on a whimsical journey with ChiiKawa at this new pop-up, where every item embodies the spirit of friendship and joy. Make sure to mark your calendar for March 14, 2026, and prepare for a delightful experience in Harajuku!