InterMedia Advertising Welcomes New Leadership
InterMedia Advertising®, a notable name in data-driven performance marketing and media, has announced pivotal changes in its leadership structure aimed at supporting its ongoing expansion. The agency has welcomed
Christina LaMair as the newly appointed Director of Client Media Performance and has promoted
Grace Gillespie to the position of Growth Partnerships Manager. These appointments reflect InterMedia's strategy to enhance its service model focused on performance.
Christina LaMair: Bringing Expertise to InterMedia
Christina LaMair steps into her role with an impressive background that spans over a decade in media planning, buying, and performance optimization. Her proven skills in crafting effective growth strategies and delivering optimal acquisition results will serve as a boon to InterMedia. Christina is set to guide performance strategies and collaborate closely with the media teams within the agency, ensuring accuracy, accountability, and tangible results in client engagements.
Kevin Szymanski, Executive Vice President, expressed enthusiasm about Christina's arrival, noting, "We are thrilled to welcome Christina to InterMedia. Her extensive performance expertise and strategic vision perfectly align with our mission to deliver efficient, data-driven growth for our clients." This sentiment signifies the confidence the management has in Christina's capabilities to elevate the agency’s offerings.
Grace Gillespie: A Testament to Growth
In parallel, Grace Gillespie's promotion to Growth Partnerships Manager underscores the agency's commitment to enhancing its marketing and sales frameworks. Grace has been a valuable asset, significantly contributing to InterMedia's growth strategy. In her elevated position, she will focus on business development, orchestrating strategic partnerships, and spearheading marketing initiatives. Furthermore, Grace will take on responsibilities for planning and executing events targeted at both clients and industry stakeholders.
Kris Johnson, Senior Vice President of Growth Business Development, highlighted Grace’s communication strengths and her knack for forming productive relationships as key elements of her promotion. "Grace has been instrumental in supporting InterMedia's growth strategy, and this promotion reflects her capability to build meaningful connections in a fast-evolving market," he stated.
Strategies for Future Success
Both LaMair and Gillespie's appointments are not just leadership changes; they symbolize InterMedia's unwavering commitment to a future-oriented organization that prioritizes measurable outcomes and robust partnerships. Bob Yallen, President & CEO of InterMedia Group of Companies, articulated this vision clearly: "These new roles represent our ongoing investment in strategic growth and in building the best possible team for our clients as we look toward the future. Christina and Grace bring the leadership, expertise, and innovation required for InterMedia's evolution and success in serving our brands."
Both new leaders will be based at InterMedia’s headquarters in Los Angeles. As the agency continues to set benchmarks in the increasingly competitive landscape of marketing and media, Christina and Grace are anticipated to play vital roles in shaping the future of InterMedia Advertising.
For further inquiries, Christina can be contacted at
clamairstencil and Grace at
ggillespietamp.
About InterMedia Advertising®
InterMedia Advertising® stands as a fully integrated advertising, media, and marketing powerhouse, known for its unique blend of performance-driven strategies and brand enhancement techniques. Established in 1974, this $1 Billion+ organization offers wide-ranging media solutions through specialized units that cater to every aspect of modern marketing—from media planning and buying to analytics and tech innovation. The agency prides itself on crafting accountable, data-driven campaigns yielding measurable outcomes across various media channels. Interested parties can explore more about InterMedia by visiting their website at
InterMedia Advertising or connecting with them on LinkedIn.