#China #Hisense #Qingdao #Laser TVs #RGB MiniLED

Hisense Reaffirms Global Leadership in Television Market

In 2025, Hisense has once again proved its unmatched prowess in the global TV market, particularly in the realm of large-screen televisions, with models exceeding 100 inches and advanced laser technologies. This notable achievement is backed by data released by Omdia, confirming Hisense's position as the number one brand in the category of televisions larger than 100 inches for three consecutive years (2023-2025), securing a remarkable 57.1% global market share for 2025.

Moreover, Hisense has further established its dominance in the laser TV category, boasting an impressive 70.3% global market share, marking seven years of consistent leadership. This dual accomplishment underscores the brand's strategic emphasis on scalability and technological capacity, essential elements that drive success in today’s competitive market.

Commitment to Advanced Display Technologies

What fuels Hisense's ongoing success is its long-term commitment to developing advanced display technologies. A pioneer in RGB MiniLED technology, the brand has intricately guided its evolution from initial research phases to wide-scale commercial availability. The implications of this are vast, offering enhanced color accuracy, refined brightness control, and improved viewing comfort on ultra-large screens, which are critical for consumer satisfaction.

Looking ahead, Hisense is well-positioned to leverage this technological edge. It stands alone as the only brand with a comprehensive display technology ecosystem encompassing RGB MiniLED, TriChroma Laser, and MicroLED innovations. This holistic approach grants Hisense a significant competitive advantage in the arena of next-generation visual innovations.

Innovations on Display at CES 2026

At the CES 2026 event, Hisense showcased groundbreaking advancements, including the 116UXS, the first television featuring evolved RGB MiniLED technology. Alongside this flagship product, the company presented the UR8 and UR9 models integrating RGB MiniLED, as well as the award-winning XR10 laser projector. These products not only showcase Hisense's commitment to innovation but also set new benchmarks for premium viewing experiences.

By effectively guiding transitions in critical screen technologies, Hisense is reshaping the landscape of high-end displays and solidifying its reputation as a pioneer in the industry. The brand is committed to enhancing consumer viewing experiences through superior product offerings and technological advancements.

About Hisense

Founded in 1969, Hisense has become a global leader in both appliances and consumer electronics, operating in over 160 countries. The brand specializes in high-quality multimedia products, smart household appliances, and computing solutions. Since 2023, Hisense has consistently ranked first in the category of televisions measuring over 100 inches. As the creator of RGB MiniLED technology, Hisense remains at the forefront of innovation for next-generation visual display technologies. Moreover, as the official sponsor of the 2026 FIFA World Cup, Hisense signifies its ongoing commitment to sport and community engagement, connecting with audiences on a global scale.