Hyland Enhances Global Sales Leadership to Propel Market Growth and Customer Success

Hyland Strengthens Leadership to Drive Market Evolution

In a strategic move to amplify its market presence and enhance customer success, Hyland, a prominent player in unified content, process, and application intelligence, has recently expanded its leadership team within the global sales organization. This initiative comes as part of the company's ongoing commitment to innovation and growth through its pioneering platform, the Content Innovation Cloud™.

On April 14, 2025, Hyland announced the appointment of three seasoned leaders: Tara Francois as Senior Vice President of Global Presales, Thomas Bailey as Senior Vice President of North American Commercial Sales, and Malte Dieckelmann as Senior Vice President of Sales for the Europe, Middle East, and Asia/Pacific (EMEA and APAC) regions.

These new appointments are pivotal as Hyland aims to strengthen its foothold in key markets, reflecting its strategy to drive growth and develop innovative AI-driven solutions for its clients. Steve Baird, Hyland's Chief Revenue Officer, emphasized, “The appointments of Tara, Thomas, and Malte are integral to enhancing our sales organization and ensuring we meet our ambitious sales and customer support goals.” He added that their extensive global sales experience would be critical in navigating the complexities of international business affairs.

Profiles of the New Leaders

Tara Francois brings over 25 years of experience in delivering leading software solutions. With a proven track record in developing successful presales and sales operations teams, Tara has held key positions at Smartsheet and Oracle NetSuite. Her focus at Hyland will be to create and implement a strategic operational plan aimed at refining sales engineering and consulting functions.

Thomas Bailey boasts over 20 years in sales leadership, specializing in team transformation and strategic growth. His experience encompasses driving consistency across sales teams and ensuring high retention rates through data-driven approaches. Before joining Hyland, Thomas held impactful roles at PTC and aPriori, leading initiatives that helped organizations transition to modern, value-centric business models.

Malte Dieckelmann brings an impressive two-decade-long background in international sales leadership, particularly in the EMEA and APAC markets. His career includes significant leadership positions with renowned companies like Rockwell Automation and Microsoft. Malte's leadership will be vital for driving sales growth and penetrating new markets in Europe, the Middle East, and beyond.

A Future-oriented Approach

With these appointments, Hyland aims to lay down a strong foundation for sustainable growth while keeping a sharp focus on customer success. This evolution not only represents the company's commitment to enhancing its sales strategy but also its broader vision to leverage the latest advancements in AI technology to deliver innovative solutions that redefine industry standards.

Hyland's ongoing commitment to transformative growth through enhanced leadership demonstrates its dedication to not just keeping pace with the demanding market landscape but also carving out new paths for success amidst evolving customer needs. This strategic reshaping of the sales organization is set to play a crucial role in Hyland's quest to achieve the next billion dollars in growth and an enduring competitive advantage in the industry.

For further insights into Hyland's offerings and updates on its innovative strategies, visit Hyland.com.