#Japan #Sapporo Beer #Chiba #Chiba Lotte Marines #ZOZO Marine Stadium

Sapporo Black Label's Limited Edition Chiba Lotte Marines Can

On June 3rd, Sapporo Beer, a subsidiary of Sapporo Holdings, will unveil the limited edition Sapporo Black Label ‘Chiba Lotte Marines Can.’ This exclusive product will be available in Chiba and six neighboring prefectures, showcasing the brand's dedication to local support.

Sapporo Beer holds the unique distinction of being the only major brewery with a factory situated within Chiba Prefecture. Since 1999, the company has contributed to the region by releasing the Chiba Lotte Marines Can, fostering a sense of community among fans.

This year's design features a vibrant illustration of the team’s mascot, ‘Makku-kun,’ hitting a powerful home run at the famous ZOZO Marine Stadium. This artistic representation signifies Sapporo's unwavering support for the Chiba Lotte Marines, encouraging fans to unite and cheer for their beloved team. The brewery aims to enhance local revitalization through this special release, creating memorable moments for supporters.

Product Highlights

1. Product Name: Sapporo Black Label ‘Chiba Lotte Marines Can’
Note: The contents are identical to the classic Black Label.
2. Packaging: 350ml can
3. Product Type: Beer
4. Alcohol Content: 5%
5. Net Alcohol Amount: 14g per 350ml can
6. Release Date & Region: June 3, 2025 - Chiba, Tokyo, Saitama, Kanagawa, Yamanashi, Ibaraki, Tochigi, Gunma. Note: Availability may vary by store.
7. Suggested Retail Price: Open price
8. Sales Target: 13,000 cases (equivalent to 24 cans of 350ml each)

About Sapporo Black Label

“Sapporo Black Label,” a timeless beer brand, has been celebrated since its debut as “Sapporo Bin-Sei” in 1977, marking its 49th anniversary this year. It was a pioneering product in the era when heat-treated beer dominated the market, establishing the trend of fresh beer.

The exquisite balance of malt sweetness and refreshing aftertaste, paired with creamy foam that preserves flavor and aroma, sets this beer apart. Sapporo Black Label aims to be the go-to choice for beer enthusiasts, embracing the theme “Adult’s ☆ Live!” and fostering a sense of individuality and joy in beer selection.

In 2019, Sapporo Beer opened its flagship establishment, “Sapporo Black Label THE BAR,” in Ginza, Tokyo. This bar offers guests an immersive experience into the world of Sapporo Black Label, prioritizing quality and freshness, ensuring that every sip is savored.

To connect with consumers, the Sapporo Beer Customer Center is also available, providing assistance and inquiries through their hotline: 0120-207-800.

As part of its ongoing commitment to delighting customers and boosting community spirits, Sapporo Beer looks forward to the upcoming launch of its limited edition can, hoping to cultivate a strong bond between fans and the team while celebrating the unique flavor of Sapporo Black Label.