Objective Management Group Expands Global Network with Nine New Partners

The nine new partners consist of a diverse range of sales consultancy firms from both the United States and Western Europe:

  • - Epiphium: An agricultural consulting firm based in Carmel, Indiana.
  • - Accelerant Growth Solutions: A sales transformation consultancy located in Charlotte, North Carolina, dedicated to B2B organizations.
  • - Colligan Management: A sales consultancy situated in Englewood, Colorado.
  • - KR Sales Solutions: A Venice, Florida-based consultancy specializing in sales and executive coaching.
  • - StartEuropa and JAB: Two Paris, France-based sales consultancies that aim to improve sales performance in their regional markets.
  • - Lead Proactive: A London, England-based firm focusing on sales leadership and coaching advisory services.
  • - TalentBloom: A London-based consultancy providing sales leadership coaching, training, and advising.
  • - Vistoreal: Another firm from London, England, committed to developing sales leadership capabilities.

Tagoe highlighted the importance of these partnerships in driving elite sales teams, stating, "OMG is thrilled to partner with these inspiring sales consulting firms to help companies develop elite sales teams. Our assessments are designed based on decades of research in sales skills, incorporating insights from industrial-organizational psychology and advanced analytics. This approach allows executives and sales leaders to distinctly measure 21 specific sales competencies."

The implications of hiring the wrong candidate in a sales position can be staggering. Recent surveys show that firms that rely on OMG’s assessments experience a significant reduction in turnover; only 9% of recommended candidates leave their roles within a year, compared to a much higher industry average of 33% for B2B sales professionals. This data reflects the effectiveness and reliability of OMG’s assessments and their direct impact on helping companies avoid the inefficiencies associated with sales hiring mistakes.

In a landscape where sales are critical to operations, every incorrect hiring decision carries immense financial repercussions. Tagoe noted, "The cost of a bad hire, particularly in sales roles with a compensation of $100,000, can reach almost $800,000 when considering both direct and indirect costs."

As OMG continues to strengthen its global network of partners, it remains dedicated to advancing the standards of sales hiring and helping businesses navigate the complexities of talent acquisition. With a strong commitment to developing the best sales teams, OMG is poised to impact the sales industry positively in the coming years.

About Objective Management Group (OMG)



Headquartered in Westborough, Massachusetts, OMG is recognized worldwide as a leader in sales talent assessments. Specializing in a scientific approach to evaluating sales capabilities, the firm leverages three decades of dedicated research to provide insights that empower organizations with the knowledge they need to excel in their sales strategies. Through its robust network of partners, OMG ensures that businesses have access to the expertise required to hire effectively and maximize their sales potential.

Topics Business Technology)

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