Management Transition of Dragon Dash ! to IKUSA
IKUSA Inc., a play-focused company based in Toshima, Tokyo, has announced that it will take over the management of the popular school-oriented team-building program, Dragon Dash !, from Invite Japan Inc. This transition is set to take effect on September 1, 2025.
Background and Goals of the Transition
The decision to transfer the operation aims to further develop and enhance the Dragon Dash ! program. By leveraging IKUSA's extensive experience in running experiential events and utilizing its large-scale facilities, the company intends to maximize the potential of Dragon Dash ! and deliver high-quality experiences to a broader audience.
Benefits of the Transition
1.
Significant Expansion of Dragon Dash !
Utilizing IKUSA's vast operational expertise and the spacious IKUSA ARENA, Dragon Dash ! will facilitate larger and more dynamic events than ever before.
2.
Utilization of Experiential Event Know-how
With a proven track record of over 1,400 events annually, IKUSA aims to enhance participant satisfaction through its strategic planning and management skills.
3.
Realization of Versatile Applications
The range of programs utilizing Dragon Dash ! will now encompass educational institutions, tourist attractions, and corporate training, significantly broadening its application.
What is Dragon Dash !?
Dragon Dash ! is an adventure activity designed for educational institutions, easily implemented in various settings like gymnasiums or accommodations. Its primary feature is the flexibility for teams to engage in exciting challenges effectively.
Each team takes on the role of dragons racing to retrieve treasures scattered across different locations. Participants will work together to navigate various “traps” set in the “castle” area of the venue on their quest for treasure. The traps include brain-teasing puzzles and physical activities, ensuring that every member can contribute actively. This experience allows participants to discover new facets of their teammates, enriching their connections through various puzzles and activities, thus fostering deeper interactions.
Representation Comments
Daiki Akasaka, CEO of IKUSA:
"Dragon Dash ! is a fantastic program that encourages participants to take initiative and grow through collaboration. We feel incredibly honored to be entrusted with this essential content by Invite Japan. By leveraging our event management expertise and nationwide achievements, we aim to offer more students unforgettable experiences. Moreover, we see a strong synergy with Invite Japan's efforts in adult education and regional revitalization projects, and we are confident in creating new value that transcends generations and regions."
Atsuko Otsuki, CEO of Invite Japan:
"Dragon Dash ! has been cherished by numerous schools and students. By entrusting its management to IKUSA, a specialist in experiential events, we are confident that even more individuals will receive high-quality experiences. Invite Japan will continue to focus on deepening 'adult learning' training programs and regional revitalization projects, contributing to the creation of new value."
Company Overview
Invite Japan Inc.
- - Location: KC Building 6F, 2-35-1 Higashi-Azabu, Minato-ku, Tokyo
- - Established: January 2015
- - CEO: Atsuko Otsuki
- - Business Focus: Specializes in team-building programs utilizing experiential activities to foster organizational growth and learning, including signature content like 'Suitcase Mystery.' They support corporate training and team development while accommodating bilingual operations.
IKUSA Inc.
IKUSA Inc. aims to 'identify challenges and resolve them through play.' As a specialist in experiential events and training, they tackle social issues such as team building, regional revitalization, and disaster prevention through unique activities like swordplay and puzzle-solving. With over 1,400 original events annually, IKUSA has engaged over 3000 companies and more than 560,000 participants. Their mission is to create opportunities for play and enhance the value of play itself.
For more information about these companies and upcoming projects, feel free to reach out through the respective contact details provided.