#Japan #Osaka #Coca-Cola #Expo 2025 #Suntory

Sustainable Future: Coca-Cola and Suntory's Bottle-to-Bottle Initiative at Expo 2025

Coca-Cola Bottlers Japan and Suntory Food International have announced a groundbreaking initiative to promote sustainability at the upcoming Osaka-Kansai Expo 2025. Starting from April 13, 2025, they will introduce a horizontal recycling project termed "Bottle-to-Bottle" at designated 3R (Reduce, Reuse, Recycle) Stations within the expo venue. This initiative represents a significant step towards achieving the goals set forth in the Circular Economy and carbon neutrality.

The Essence of the Bottle-to-Bottle Project

The project aims to recycle used plastic bottles collected from 45 3R Stations throughout the expo site. The bottles collected will be transformed into new beverage containers, eliminating the need for new fossil-based materials. This remarkable recycling process allows for repeated resource circulation while reducing CO2 emissions by approximately 60% compared to traditional methods that rely on new fossil-derived materials. Such measures exemplify the expo's commitment to a sustainable and eco-friendly future.

Efficient Recycling Systems in Place

To ensure the efficiency of the Bottle-to-Bottle program, dedicated collection boxes for plastic bottles will be strategically placed at 3R Stations. Collaborating with the Expo 2025 Association, Coca-Cola and Suntory have developed a system that allows for the segregated disposal of bottle bodies, caps, and labels. Prominently displaying the logo of both companies on the collection boxes, the initiative aims to raise awareness among visitors about the importance of horizontal recycling.

Aligning with Global Sustainability Goals

The Osaka-Kansai Expo is dedicated to managing its environmental and social impacts appropriately and aims for a sustainable expo operation with a target of achieving the Sustainable Development Goals (SDGs) by 2030. From the planning stages, the expo aims to maximize waste reduction and resource recycling through careful management practices. By focusing on the 3Rs—Reduce, Reuse, and Recycle—the expo will set an example for sustainable event management.

Final Thoughts: A Cooperative Effort for a Sustainable Future

Coca-Cola Bottlers Japan and Suntory are leveraging their combined expertise in the Bottle-to-Bottle recycling initiative underlining its vital role in achieving a Circular Economy and a carbon-neutral society. The collaborative project not only highlights the companies' commitment to sustainability but also serves as an educational platform for visitors regarding effective waste management practices.

Key Details of the Bottle-to-Bottle Initiative

• - Collection Period: April 13, 2025 - October 13, 2025
• - Collection Locations: 45 3R Stations equipped with dedicated collection boxes for used plastic bottles.

About 3R Stations

The expo will feature 50 recycling stations for attendees, designed to encourage proper waste sorting across 10 categories including plastic bottles, caps, cans, and paper products.

With the upcoming Osaka-Kansai Expo, the ambitious Bottle-to-Bottle project not only strives to promote recycling but also aims to educate and inspire visitors about the role everyone can play in fostering a sustainable environment. The success of this initiative may set the tone for future events worldwide, reinforcing the significance of corporate responsibility in tackling climate change and promoting sustainability.