Holand Automotive Group Sells Ferrari Rancho Mirage
In a significant move within the luxury automotive market, Holand Automotive Group has announced the sale of Ferrari Rancho Mirage to Lapis Automotive Group, a company headed by Todd Blue. This transition, made public on December 18, 2025, reflects a meticulously planned process that entailed close collaboration with Ferrari North America, ensuring a structured and supportive transition.
Background of the Sale
The sale of Ferrari Rancho Mirage to Lapis Automotive Group was carried out with the full knowledge, backing, and approval of Ferrari. This strategic decision underscores both companies’ dedication to responsibly managing the Ferrari brand while ensuring operational excellence within the region. Todd Blue, the CEO of Lapis Automotive Group, has an extensive background in the Palm Springs and Coachella Valley automotive markets, having previously served as the CEO of Indigo Auto Group where he successfully established a reputable luxury car sales platform.
The longstanding professional relationship between Todd Blue and Gad Bitton, the President and CEO of Holand Automotive Group, has led to a mutual understanding of Lapis Automotive Group's potential for effectively managing Ferrari Rancho Mirage moving forward. Bemusingly, Bitton mentioned, "After careful consideration and with Ferrari's support, we determined that now is the right time to hand the business over to an owner with strong local market orientation and significant experience. This decision reflects our obligation to act in the brand's long-term interests and our strategic vision."
Market Context and Future Outlook
The decision to transfer ownership is largely influenced by the seasonality of the market and the need for consistent local leadership. Holand Automotive Group recognized that appointing a local owner was the most efficient path to achieve sustainable success. The group remains committed to California, retaining ownership and management of Ferrari South Bay in Torrance—one of the region’s high-performing dealerships serving the greater Los Angeles market.
Furthermore, Holand Automotive Group is actively exploring avenues for growth throughout California and in other major metropolitan markets, aligning with Ferrari's strategic objectives. As Bitton further stated, "We maintain deep commitment to Ferrari and our longstanding partnership."
Holand Automotive Group’s disciplined approach to portfolio management is illustrated through this sale, which highlights their emphasis on long-term growth, market scale, and infrastructure across the U.S. and European markets.
About Holand Automotive Group
Holand Automotive Group is a global organization renowned for its retail of high-end and sports cars, representing prestigious brands like Ferrari, Lamborghini, Rolls-Royce, BMW, McLaren, and Maserati. The group is acknowledged for its disciplined management practices, strategic foresight, and commitment to excellence in the luxury automotive sector.
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