Segway Achieves Global Recognition as Top eKickScooter Brand in 2023 Sales

Segway's Rise to the Top in eKickScooter Sales

Segway, a prominent name in micromobility, has received prestigious recognition as the number one global brand in eKickScooter sales for 2023, reaching impressive revenue figures. This significant achievement was confirmed by Euromonitor International, a respected market research entity with an extensive history of over fifty years.

Vincent Chen, President of the Segway-Ninebot Micromobility division, expressed pride in this accomplishment, noting that it is the result of a dedicated customer-centric approach. Segway's success is attributed to its commitment to understanding and meeting consumer needs, which has fostered strong trust in the brand. As the company looks forward, Chen promised continued innovation and advancements in product performance to enhance rider safety and experience.

In 2023, the estimated global revenue from Segway's eKickScooter sales hit $299.7 million, equivalent to approximately 2.1 billion Yuan, further solidifying its market-leading status.

Segway's journey began with the introduction of its first eKickScooter series, the ES series, back in August 2017, which was groundbreaking for including battery extension capabilities. Since then, the company has hit several key milestones, including the launch of the MAX G30 in September 2019. This flagship model set new standards concerning design and technology while establishing eKickScooters as practical urban transport solutions. This reputation for innovation has contributed to strong sales performance across various regions.

To date, Segway holds over 800 patents related to its eKickScooters and its products can be found in over 100 countries, with a user base exceeding 10 million riders. Another notable milestone was achieved in December 2024 when Segway became the first brand to earn UL Solutions' Verified Micromobility Performance Mark for several of its eKickScooter models. This certification confirms that these products underwent rigorous independent testing to ensure performance accuracy.

At the upcoming CES 2025 event, Segway is set to unveil its latest innovations, including the third generation of its eKickScooter models. The new product lineup will showcase the Segway Ninebot E3 series tailored for easy commuting, the Ninebot F3 series targeted at urban commuting, the MAX G3 for long-distance travel, the rugged ZT3 series for off-road adventures, and the powerful GT3 series for advanced users. This broad range of offerings highlights Segway's commitment to not only retaining its position as a leader in the micromobility market but also promoting a more sustainable and comfortable mode of transportation for people globally.

The brand’s focus on innovation, safety, and customer satisfaction has firmly placed it at the forefront of the micromobility movement. As urban environments evolve, Segway is poised to play a significant role in shaping the future of personal mobility, making it a brand to watch closely.

In conclusion, Segway's recognition as the global leader in eKickScooter sales marks a significant triumph for the company and reflects the growing trend towards electric and sustainable commuting solutions. As they prepare for CES 2025 and beyond, Segway's strategic position in this dynamic market is promising for the future of urban mobility.