Experience Art and Safety: 'sonae Bie' Exhibit at Naogara Exhibition

The upcoming Naogara Exhibition is set to captivate attendees with its unique merging of art and disaster preparedness, showcased through the innovative product 'sonae Bie'. Scheduled to take place at the prestigious Asakusa View Hotel, this exhibition presents an opportunity to appreciate not only stunning art but also important tools designed for safety in times of need.

About the Exhibition: The Theme of Miracles

The exhibition titled 'Shiten no Kiseki' translates to 'The Miracle of the Place'. It reflects the journey of Naogara, a street snap photographer whose work has amassed over 210,000 followers across various platforms. His photographs aren't just mere images; they tell a story of experiences and connections made at each location. Naogara’s work is profound, focusing on the miracles born from connections between people, places, and cultures, symbolized as precious stones that shimmer and reflect the colors of human experiences.

Through the multi-sensory experience, visitors will engage their sight, sound, smell, taste, and touch to delve into the essence of these miracles witnessed by Naogara. Each individual's interpretation of the displayed art will vary, and every perspective is valid, encapsulating the essence of shared experiences and emotions.

'sonae Bie': A Dual Purpose Product

At the heart of the Naogara Exhibition will be 'sonae Bie', a groundbreaking disaster preparedness product that combines aesthetic art with practicality. This item not only serves as an elegant piece of art decoration for your home but also contains necessary supplies for emergency toilet needs. The concept of 'sonae Bie' emerged from real-world experiences shared by women staff members who faced the aftermath of disasters like the Kumamoto Earthquake and the Northern Kyushu Heavy Rain, highlighting the critical need for proper sanitary facilities during emergencies.

Studies reveal that about 80% of individuals do not possess simple toilet facilities for disasters, yet without proper measures, health risks such as dehydration and infections can escalate. 'sonae Bie' aims to enhance disaster awareness and provide peace of mind through innovative designs.

Unique Exhibition Offering: Custom Art

To further enhance the exhibition experience, a limited-time opportunity awaits guests: a custom framed artwork featuring images captured by Naogara himself, cleverly encased within the 'sonae Bie' design. This exclusive package includes:

- A one-of-a-kind preparedness art piece to grace your home.
- An ideal gift for loved ones, available for pre-order with only five pieces up for grabs.
- A portion of the sales proceeds will be donated to the Taito Welfare Association, supporting community welfare initiatives.

Exhibition Schedule

- Opening Reception: August 8 (Friday), 18:00 - 22:00 (Last entry at 21:30)
- Public Hours: August 9 - August 12, 13:00 - 21:00 (Last entry at 20:30)
- Venue: Asakusa View Hotel, 6th floor, Special Venue
- Location: 3 Chome-17-1 Nishi-Asakusa, Taito City, Tokyo
- Access: Directly connected to TX Asakusa Station; 7 minutes walk from Ginzabashi / Tawaramachi Station; 10 minutes from Asakusa Station.

Ticket Information

- First Batch Pre-Sale Ticket: 1,100 JPY (limited to the first 300 tickets)
- Second Batch Pre-Sale Ticket: 1,500 JPY
- Same-Day Ticket: 2,000 JPY
- Children under elementary school age: Free with an adult.

Tickets include 1 drink and light snacks.

For ticket purchases, visit the official page.

Discover 'sonae Bie'

Launched in 2023, 'sonae Bie' signifies a shift in how we perceive disaster preparedness. With integrated toilet kits designed for emergency situations, it stands as a testament to the recognition of the need for adequate preparation. The kit's designs ensure that safety measures are not bland or unattractive but instead become an essential part of our living spaces.

Product Lineup:

- 'sonae Bie' Toilet Kit: Contains supplies for 30 uses (approximately 6 days for one person).
- 'sonae Bie' Slim Toilet Kit: Contains supplies for 10 uses (approximately 2 days for one person).

For detailed information, visit the official EC site: sonae-art.com

Meet Naogara

Born in 2000 in Morioka City, Iwate Prefecture, Naogara is a street snap photographer and video creator based in Tokyo. Specializing in capturing the charm of individuals, he shares his artistic endeavors on platforms like Instagram, TikTok, and YouTube. His work revolves around the theme of 'being appreciated', which resonates with many, having built a considerable following of over 210,000 supporters. Naogara was previously employed by the Tokyo Fire Department and received the Influencer Award Japan Best New Influencer in 2023.

Prepare to be inspired and amazed at the innovative merging of art, safety, and community connection at the Naogara Exhibition!