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WSS Launches 'Give Them Superpowers' Back-to-School Campaign

As the back-to-school season approaches, WSS is stepping up to help families prepare with an exciting new campaign titled "Give Them Superpowers." This initiative aims to assist families in finding the latest sneaker trends and all the essentials they need to start the school year on the right foot. WSS is known for its commitment to the community and accessibility, making it a go-to destination for trendy styles and much-needed school items.

Affordable Fashion for Every Student

Blanca Gonzalez, WSS’s Senior Vice President and General Manager, emphasized that shopping for back-to-school should be an enjoyable experience rather than a stressful one. The company offers a variety of fashionable sneakers, services, and events to cater to families and their unique needs. With options that fit every budget, families can easily find what they need in one location.

Trendy Sneakers and Accessories

This season, WSS showcases a diverse range of stylish footwear perfect for the classroom and beyond. Notable options include:

• - PUMA Speedcat Ballet and adidas Samba Jane for a touch of elegance.
• - New Balance 2002 for modern runners.
• - PUMA Suede Classic for a timeless appeal, along with everyday staples like slide sandals and Crocs.

Additionally, families can combine their purchases for even greater savings online, with select styles available at attractive prices ranging from 2 for $49 to 2 for $119. Popular brands such as Nike and New Balance are featured prominently in this promotion, ensuring that quality and style go hand in hand.

Essential Supplies and More

Back-to-school essentials will entice shoppers with prices starting as low as $19.99 for backpacks. Families will find options designed for practicality, including padded straps and waterproof finishes.

Moreover, hydration is key during the school day, and students can choose from popular Owala water bottles to keep them refreshed.

WSS also offers value on everyday apparel, such as men’s t-shirts for 3 for $20 and children’s tees starting at just $4, making it easy to gear up for the school year without breaking the bank.

Character-themed clothing and accessories will delight young students who wish to express their favorite characters through their outfits.

Events and Community Involvement

WSS plans to host in-store back-to-school events running from July 24 to August 2, where families can participate in various community-driven activities. These may include free school supplies, complimentary haircuts for children, health check-ups, fun interactive games, and giveaways. Details vary by location, and supplies will be offered until they run out. Haircuts are first-come-first-serve, subject to stylist availability.

Sneaker Bucks and Savings

WSS is introducing a new initiative called Sneaker Bucks during this promotional period. Customers will receive $25 off their next purchase of $75 when they shop qualified items from July 13 to September 7. The Sneaker Bucks are valid from September 8 to October 4, available in-store, online, or through the WSS app.

Conclusion

Founded in 1984, WSS has grown into a beloved community-focused retailer with 100 locations nationwide. Serving diverse styles and quality brands such as Nike, adidas, and Puma, WSS continues to redefine the shopping experience for families. For more information on participating locations and event details, please visit shopwss.com and follow WSS on social media at @shopwss.