The Exciting Reopening of 'Halmeck Omise' at Isetan Urawa
On August 27, the leading magazine for women over 50, 'Halmeck,' officially reopened its 'Halmeck Omise' store located in Isetan Urawa with a refreshed look. Operated by Halmeck Co., Ltd., this store serves as a physical experience for readers of the magazine, creating a shopping environment where products featured in the catalog can be touched and tried before purchasing.
Halmeck has continuously listened to the voices of women over 50 and has developed unique fashion items, cosmetics, and innerwear that prioritize comfort and style, winning broad admiration from its clientele. In 2024, the store will also be recognized officially, as it will receive the 'Department Store Buyers Award' for the ladies' section, marking a significant achievement in the industry.
A Store that Prioritizes Customer Experience
Previously, the 'Halmeck Omise' has expanded its network across various prefectures, including Tokyo, Chiba, Kanagawa, Saitama, Hokkaido, Miyagi, Aichi, Kyoto, Osaka, Hiroshima, Fukuoka, and Kumamoto. The revamped store aims to offer a more user-friendly layout, enhancing the visibility and accessibility of products. A new cosmetics counter has been added, encouraging customers to try products before deciding on a purchase, thereby ensuring they can select items perfectly suited to their skin type and preferences.
Fashion Line: Tailored for Real Women
With a keen understanding of the changes women experience in their 50s and beyond, Halmeck's fashion line includes specially sized clothing that flatters the changing shapes of its clients. This approach ensures that women can find apparel that makes them feel good while accommodating their individuality. In addition, bags and accessories suitable for various occasions are available to complete any outfit.
Comfortable Innerwear for Everyday Needs
Recognizing that aging can lead to unique challenges, Halmeck provides innerwear that addresses common issues like discomfort and irritation. The range focuses on sensory comfort, ensuring that customers can go about their daily lives with ease.
Cosmetics Designed for Ageing Skin
The decline in natural moisture levels in skin as we age calls for specialized products. Halmeck offers a carefully curated selection of cosmetics designed to hydrate and rejuvenate mature skin, featuring gentle ingredients that cater to the specific needs of women over 50.
Footwear for Lifelong Comfort
With a vision for women to walk confidently throughout their lives, Halmeck has collaborated with physiotherapists to create shoes that are both functional and stylish. These products focus on reducing discomfort and enhancing the walking experience, reinforcing the philosophy of 'walking your whole life.' The store also provides foot measurement services to help customers find their ideal fit.
Grand Opening Campaign
In celebration of the store's grand reopening, the first 100 customers who visit 'Halmeck Omise' at Isetan Urawa will receive a complimentary pack of 'Hōju Tea.' This delightful health tea combines 18 different Japanese herbal ingredients, all meticulously roasted to create a flavorful, caffeine-free beverage that can be enjoyed by everyone.
Featured Items
- - Liberty Print Panel T-shirt: Priced at ¥5,990, this elegant tee seamlessly combines delicacy and style, making it suitable for casual and dressier occasions alike.
- - Supportive Pelvic Floor Shorts: Available for ¥2,981, these shorts have gained wide popularity and are designed to support women's pelvic floors comfortably.
- - Medicinal White Pack: For ¥4,950, this high-performance face pack gently exfoliates and brightens skin, ideal for post-sun exposure care.
- - Halmeck Shoes: Surpassing 91,000 pairs sold, these shoes prioritize both comfort and aesthetics, helping customers to maintain an active lifestyle.
Store Information
Halmeck Omise Isetan Urawa
- - Address: 1-15-1 Takasago, Urawa-ku, Saitama City, Saitama Prefecture, Isetan Urawa Store 4th Floor
- - Contact: 0120-15-8220 (Halmeck Omise Inquiry)
- - Website: Halmeck Official
Halmeck Group continues to offer valuable information that promotes a positive outlook for women over 50, covering health, fashion, finance, and more. The ongoing relationship with its customers and community reflects a commitment to enhance their lifestyle and joy in everyday living.
Company Overview
- - Company Name: Halmeck Co., Ltd.
- - CEO: Takao Miyazawa
- - Location: 4-1-1 Kagurazaka, Shinjuku City, Tokyo, 162-0825
- - Established: July 24, 2012
- - Business: Publishing and Mail Order Sales
- - Website: Halmeck Holdings
- - HALMEK Site: Halmeck